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June 17 & 18, 2026
Grand Hyatt Seattle
721 Pine Street
Seattle

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What's on
Main stage
Networking
Workshops
Training: Get certified
June 17
June 18
June 17
June 17
08:00
Networking
Networking breakfast & registration
09:00
Main stage
Chairperson opening remarks
Chris Nachman, Senior Product Marketing Manager, Microsoft
09:15
Main stage
Building GTM from Zero: How PMMs Set Strategy Without Becoming the Bottleneck
Sam Nakhoul, Director of Product Marketing, Real
09:45
Main stage
Launch with confidence - Frameworks, stakeholders & a few AI hacks along the way
Abhishek Ratna, Head of Marketing, Media and Entertainment, Nebius
10:15
Main stage
The PMM Takeover: Is AI Collapsing Your Org Chart Into One Function?
Emily Johnson, Executive Director - Go-to-Market & Product Marketing, Lighthouse
10:45
Networking
Coffee break
11:15
Main stage
Fireside chat - Cross-functional collaboration in the age of AI: The human advantage that technology can’t replace
Akshat Jain, Head of Performance Product Marketing, US Enterprise, TikTok
Chris Nachman, Senior Product Marketing Manager, Microsoft
11:15
Workshops
Workshop - Why GTM Breaks & How PMM Leaders Diagnose (and Fix) the Root Causes
Lisa Larson-Kelley, Founder & CEO, Quantious
Pia Mitchell, Marketing Producer, Quantious
12:00
Main stage
Stop Writing for Your Boss: How to Push Through Bold Messaging and Make Buyers Care
Stefan Gladbach, Sr PMM, Pushpay
12:30
Networking
Lunch break
13:30
Main stage
From guesswork to growth: Building a win/loss program that actually changes outcomes
Dawn Shrum, Vice President of Marketing, SwiftComply
14:00
Main stage
Panel - Owning the engine: PMM’s role in modern GTM strategy
Indree Moonesinghe, Director of Product Marketing, FOX
Rebecca Shaddix, Former Head of Product Marketing, Garner Health
Jenn McCarthy, Director of Product Marketing, Rome2Rio
Lucy Wang, Vice President of Product Marketing, Oleria
14:45
Main stage
The Context Layer is the Job
Abid Chaudhry, Director, Product Marketing, ServiceNow
15:30
Networking
Coffee break
16:00
Main stage
Ditch Your Outdated Product Launch Playbook
Elisabeth Michaud, Former Head of Product Marketing, Highspot
16:00
Workshops
Workshop - Technical product marketing masterclass
Katie Miller, Developer Marketing Leader
16:30
Main stage
Stop Shipping Features. Start Designing Outcomes.
Rachel Roundy, AI Product Marketing Lead, Snowflake
17:00
Main stage
Chairperson closing remarks
17:15
Networking
Happy hour
June 18
08:00
Networking
Networking breakfast and registration
09:00
Main stage
Chairperson opening remarks
Chris Nachman, Senior Product Marketing Manager, Microsoft
09:15
Main stage
From product to platform: Pricing, packaging, and the GTM transition
Michele Leung, Senior Vice President of Marketing, ConductorOne
09:45
Main stage
Interactive session - The Ultimate AI in PMM discussion
Giulian Garuba, Senior Director of Product Marketing, Mimecast
10:30
Main stage
Retention is a Product Problem: How PMMs Build Systems That Drive Expansion
Jennifer Dewey, Senior Director, Portfolio Marketing, Thumbtack
11:00
Networking
Coffee break
11:30
Main stage
Selling AI to skeptics: Winning trust in an overhyped market
Kasturi Pal, Senior Manager of Product Marketing, Amazon Health, Amazon
11:30
Workshops
Workshop Win Big in Product Marketing: Build Your Unstoppable Talent Stack
Jared Ruckle, Sr Director, Product Marketing, Solutions & Industry, Cohesity
12:00
Main stage
Fireside chat - From value props to narrative: The new rules of positioning
Erica Jordan, Solutions Marketing Director
Sunaina Abdul Salah, Group Outbound Product Manager, Google Cloud, Google
12:30
Main stage
AI agents as your GTM copilots
Kuber Sharma, Senior Director of Product Marketing, UiPath
13:00
Networking
Lunch break
14:00
Main stage
AI GTM - What AI-native teams Know About Launches
Pranjali Joshi, Product Marketing Leader, NVIDIA
14:00
Training: Get certified
AI for Product Marketing Certified: Masters
Abid Chaudhry, Director, Product Marketing, ServiceNow
14:00
Training: Get certified
Strategic Narrative Certified: Masters
14:30
Main stage
Your Context Is Your Competitive Edge: How PMMs Can Evolve the Way They Work with AI
Kris Orlowski, PMM Lead, Slack
15:00
Main stage
Chairperson closing remarks
What's on
Main stage
Networking
Workshops
Training: Get certified
June 17
June 18
June 17
June 17
08:00
Networking
Networking breakfast & registration
09:00
Main stage
Chairperson opening remarks
Chris Nachman, Senior Product Marketing Manager, Microsoft
09:15
Main stage
Building GTM from Zero: How PMMs Set Strategy Without Becoming the Bottleneck
Sam Nakhoul, Director of Product Marketing, Real
09:45
Main stage
Launch with confidence - Frameworks, stakeholders & a few AI hacks along the way
Abhishek Ratna, Head of Marketing, Media and Entertainment, Nebius
10:15
Main stage
The PMM Takeover: Is AI Collapsing Your Org Chart Into One Function?
Emily Johnson, Executive Director - Go-to-Market & Product Marketing, Lighthouse
10:45
Networking
Coffee break
11:15
Main stage
Fireside chat - Cross-functional collaboration in the age of AI: The human advantage that technology can’t replace
Akshat Jain, Head of Performance Product Marketing, US Enterprise, TikTok
Chris Nachman, Senior Product Marketing Manager, Microsoft
11:15
Workshops
Workshop - Why GTM Breaks & How PMM Leaders Diagnose (and Fix) the Root Causes
Lisa Larson-Kelley, Founder & CEO, Quantious
Pia Mitchell, Marketing Producer, Quantious
12:00
Main stage
Stop Writing for Your Boss: How to Push Through Bold Messaging and Make Buyers Care
Stefan Gladbach, Sr PMM, Pushpay
12:30
Networking
Lunch break
13:30
Main stage
From guesswork to growth: Building a win/loss program that actually changes outcomes
Dawn Shrum, Vice President of Marketing, SwiftComply
14:00
Main stage
Panel - Owning the engine: PMM’s role in modern GTM strategy
Indree Moonesinghe, Director of Product Marketing, FOX
Rebecca Shaddix, Former Head of Product Marketing, Garner Health
Jenn McCarthy, Director of Product Marketing, Rome2Rio
Lucy Wang, Vice President of Product Marketing, Oleria
14:45
Main stage
The Context Layer is the Job
Abid Chaudhry, Director, Product Marketing, ServiceNow
15:30
Networking
Coffee break
16:00
Main stage
Ditch Your Outdated Product Launch Playbook
Elisabeth Michaud, Former Head of Product Marketing, Highspot
16:00
Workshops
Workshop - Technical product marketing masterclass
Katie Miller, Developer Marketing Leader
16:30
Main stage
Stop Shipping Features. Start Designing Outcomes.
Rachel Roundy, AI Product Marketing Lead, Snowflake
17:00
Main stage
Chairperson closing remarks
17:15
Networking
Happy hour
June 18
08:00
Networking
Networking breakfast and registration
09:00
Main stage
Chairperson opening remarks
Chris Nachman, Senior Product Marketing Manager, Microsoft
09:15
Main stage
From product to platform: Pricing, packaging, and the GTM transition
Michele Leung, Senior Vice President of Marketing, ConductorOne
09:45
Main stage
Interactive session - The Ultimate AI in PMM discussion
Giulian Garuba, Senior Director of Product Marketing, Mimecast
10:30
Main stage
Retention is a Product Problem: How PMMs Build Systems That Drive Expansion
Jennifer Dewey, Senior Director, Portfolio Marketing, Thumbtack
11:00
Networking
Coffee break
11:30
Main stage
Selling AI to skeptics: Winning trust in an overhyped market
Kasturi Pal, Senior Manager of Product Marketing, Amazon Health, Amazon
11:30
Workshops
Workshop Win Big in Product Marketing: Build Your Unstoppable Talent Stack
Jared Ruckle, Sr Director, Product Marketing, Solutions & Industry, Cohesity
12:00
Main stage
Fireside chat - From value props to narrative: The new rules of positioning
Erica Jordan, Solutions Marketing Director
Sunaina Abdul Salah, Group Outbound Product Manager, Google Cloud, Google
12:30
Main stage
AI agents as your GTM copilots
Kuber Sharma, Senior Director of Product Marketing, UiPath
13:00
Networking
Lunch break
14:00
Main stage
AI GTM - What AI-native teams Know About Launches
Pranjali Joshi, Product Marketing Leader, NVIDIA
14:00
Training: Get certified
AI for Product Marketing Certified: Masters
Abid Chaudhry, Director, Product Marketing, ServiceNow
14:00
Training: Get certified
Strategic Narrative Certified: Masters
14:30
Main stage
Your Context Is Your Competitive Edge: How PMMs Can Evolve the Way They Work with AI
Kris Orlowski, PMM Lead, Slack
15:00
Main stage
Chairperson closing remarks
What's on
Main stage
Networking
Workshops
Training: Get certified
June 17
June 18
June 17
June 17
08:00
Networking
Networking breakfast & registration
09:00
Main stage
Chairperson opening remarks
Chris Nachman, Senior Product Marketing Manager, Microsoft
09:15
Main stage
Building GTM from Zero: How PMMs Set Strategy Without Becoming the Bottleneck
Sam Nakhoul, Director of Product Marketing, Real
09:45
Main stage
Launch with confidence - Frameworks, stakeholders & a few AI hacks along the way
Abhishek Ratna, Head of Marketing, Media and Entertainment, Nebius
10:15
Main stage
The PMM Takeover: Is AI Collapsing Your Org Chart Into One Function?
Emily Johnson, Executive Director - Go-to-Market & Product Marketing, Lighthouse
10:45
Networking
Coffee break
11:15
Main stage
Fireside chat - Cross-functional collaboration in the age of AI: The human advantage that technology can’t replace
Akshat Jain, Head of Performance Product Marketing, US Enterprise, TikTok
Chris Nachman, Senior Product Marketing Manager, Microsoft
11:15
Workshops
Workshop - Why GTM Breaks & How PMM Leaders Diagnose (and Fix) the Root Causes
Lisa Larson-Kelley, Founder & CEO, Quantious
Pia Mitchell, Marketing Producer, Quantious
12:00
Main stage
Stop Writing for Your Boss: How to Push Through Bold Messaging and Make Buyers Care
Stefan Gladbach, Sr PMM, Pushpay
12:30
Networking
Lunch break
13:30
Main stage
From guesswork to growth: Building a win/loss program that actually changes outcomes
Dawn Shrum, Vice President of Marketing, SwiftComply
14:00
Main stage
Panel - Owning the engine: PMM’s role in modern GTM strategy
Indree Moonesinghe, Director of Product Marketing, FOX
Rebecca Shaddix, Former Head of Product Marketing, Garner Health
Jenn McCarthy, Director of Product Marketing, Rome2Rio
Lucy Wang, Vice President of Product Marketing, Oleria
14:45
Main stage
The Context Layer is the Job
Abid Chaudhry, Director, Product Marketing, ServiceNow
15:30
Networking
Coffee break
16:00
Main stage
Ditch Your Outdated Product Launch Playbook
Elisabeth Michaud, Former Head of Product Marketing, Highspot
16:00
Workshops
Workshop - Technical product marketing masterclass
Katie Miller, Developer Marketing Leader
16:30
Main stage
Stop Shipping Features. Start Designing Outcomes.
Rachel Roundy, AI Product Marketing Lead, Snowflake
17:00
Main stage
Chairperson closing remarks
17:15
Networking
Happy hour
June 18
08:00
Networking
Networking breakfast and registration
09:00
Main stage
Chairperson opening remarks
Chris Nachman, Senior Product Marketing Manager, Microsoft
09:15
Main stage
From product to platform: Pricing, packaging, and the GTM transition
Michele Leung, Senior Vice President of Marketing, ConductorOne
09:45
Main stage
Interactive session - The Ultimate AI in PMM discussion
Giulian Garuba, Senior Director of Product Marketing, Mimecast
10:30
Main stage
Retention is a Product Problem: How PMMs Build Systems That Drive Expansion
Jennifer Dewey, Senior Director, Portfolio Marketing, Thumbtack
11:00
Networking
Coffee break
11:30
Main stage
Selling AI to skeptics: Winning trust in an overhyped market
Kasturi Pal, Senior Manager of Product Marketing, Amazon Health, Amazon
11:30
Workshops
Workshop Win Big in Product Marketing: Build Your Unstoppable Talent Stack
Jared Ruckle, Sr Director, Product Marketing, Solutions & Industry, Cohesity
12:00
Main stage
Fireside chat - From value props to narrative: The new rules of positioning
Erica Jordan, Solutions Marketing Director
Sunaina Abdul Salah, Group Outbound Product Manager, Google Cloud, Google
12:30
Main stage
AI agents as your GTM copilots
Kuber Sharma, Senior Director of Product Marketing, UiPath
13:00
Networking
Lunch break
14:00
Main stage
AI GTM - What AI-native teams Know About Launches
Pranjali Joshi, Product Marketing Leader, NVIDIA
14:00
Training: Get certified
AI for Product Marketing Certified: Masters
Abid Chaudhry, Director, Product Marketing, ServiceNow
14:00
Training: Get certified
Strategic Narrative Certified: Masters
14:30
Main stage
Your Context Is Your Competitive Edge: How PMMs Can Evolve the Way They Work with AI
Kris Orlowski, PMM Lead, Slack
15:00
Main stage
Chairperson closing remarks

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