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June 17 & 18, 2025
Grand Hyatt Seattle
721 Pine Street
Seattle

Why
attend?

Step out of your day-to-day and empower yourself with the latest trends, tools, and strategies to propel your career to new heights.

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June 17 & 18, 2025
Grand Hyatt Seattle
721 Pine Street
Seattle

Hear why PMMs
love our summits...

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Explore summits

Watch previous
highlights...

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Storytelling and the pursuit of customer truth

Stuart Pitts, Global Product Marketing Lead, Meta

What are B2B buyers thinking!?!?

Mike Berger, Product Marketing Expert & Founding Partner, Harmonic Message

Hands-on AI skills for product marketing

Abhishek Ratna, Head of Product Marketing, Protopia AI

What our
attendees say...

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June 17 & 18, 2025
Grand Hyatt Seattle
Seattle

Explore the full

PMA event calendar

Looking to stay ahead in product marketing and expand your network?

Check out the full PMA event calendar for exciting opportunities to connect with peers, learn from industry leaders, and grow your expertise. From meet-ups and webinars to virtual events, there's always something happening in the PMA community.

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Co-located summits
One pass, all-access experience

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Jun 17 & 18, 2025
Product-Led Summit Seattle

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Jun 17 & 18, 2025
Sales Enablement Summit Seattle

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FAQS

Why are these events co-located?

All these events are brought to you by The Alliance, the meeting place for over thirty communities. Each of our communities—from product marketing to customer success and beyond—creates tailored content and events designed to empower its members.

What does "co-located" mean?

"Co-located" means these events take place at the same venue on overlapping dates, and attendees are encouraged to explore sessions across all co-located events. You’ll have full access to all tracks and content, allowing you to tailor your experience and connect with a broader range of professionals. Shared networking spaces, coffee breaks, and happy hour provide additional opportunities to connect with attendees from all three events.

Can I bring my team to a different event?

Absolutely! Raluca, our partnerships manager, can arrange team discounts for any of the co-located events. Reach out for more info.

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What you’ll get

out of the summit

  • Discover how to refine your messaging, sharpen your positioning, and leverage industry innovations to make your product stand out in crowded markets.

  • Trade perspectives and form lasting relationships within the world’s biggest PMM community.

  • Acquire the skills you need to accelerate your career as a PMM and understand how to effectively prove your strategic value to management.

Join the summit

and you'll be able to...

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Break the cycle

Step away from the daily grind. Get the insights you need to stay ahead of the competition and keep up to date with key industry trends.

Collaborate

Whether you’re looking for a mentor or your next hire, bring your team, expand your network, and build lasting connections within the community.

Spark new ideas

Network, share ideas, gather feedback and trade perspectives with PMMs working through similar challenges.

Our Stats

30+

Speakers

150+

Attendees

80%

Senior management

100+

Companies

June 17 & 18, 2025
Grand Hyatt Seattle
Seattle

Product Marketing Summit

Agenda
at a glance

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Testimonials
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Measure the impact of product marketing and prove your strategic value with impactful KPIs.

Metrics

Product Marketing Manager

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Increase efficiency, productivity, and competitiveness by harnessing the power of AI and automation.

Emerging technology

Product Marketing Manager

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Improve alignment and discover efficiencies through effective cross-functional collaboration with product and sales teams.

Cross-functional collaboration

Product Marketing Manager

Testimonials
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Capture the voice of your customer to create strategic messaging that maximizes competitive differentiation in crowded markets.

Messaging & positioning

Product Marketing Manager

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Direct complex go-to-market strategies to improve launches for faster market penetration.

Go-to-market

Product Marketing Manager

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Learn to effectively engage key stakeholders across your business to increase GTM efficiency and accelerate revenue.

Strategies to scale

Product Marketing Manager

June 17 & 18, 2025
Grand Hyatt Seattle
Seattle

Download

your brochure

Get an in-depth breakdown of what you can expect from the summit, download your brochure today.

Know you want to join us but need a little help getting budget sign-off? Don’t worry, we’ve done the hard work for you, use our customizable convince the boss letter to accelerate your approval process.

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Join the
conversation

Join 95,000+ passionate PMMs across the globe to exchange ideas, attend local meet-ups, get answers to your questions, and find new job opportunities. Join the community.

Got a question?

Speak to the team

Want to discuss large group discounts, or just find out more about the summit? We're a friendly bunch - get in touch.

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our team?

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Speaker & media partnership enquiries

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Attendee enquiries

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Partnership enquiries

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