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Event starts in:
27

days :

16

hours :

24

minutes

53

until early bird rates end

March 13 & 14, 2025
Convene 360 Madison Avenue
360 Madison Avenue
New York

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What's on
Breakout session
Keynote
PMM Labs
Panel
Main stage
PMM Labs
Roundtable discussions
Break
Breaks
March 13
March 14
March 13
March 13
08:00
Break
Registration and networking breakfast
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09:00
Main stage
Chairperson opening remarks
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09:15
Main stage
The recipe for prioritization as a PMM
Nelson Rodriguez, CMO of Small Business Applications, Microsoft
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Keynote
09:45
Main stage
The forgotten ally - How to align product and performance marketing
Allyse Slocum, VP of Product and Audience Marketing, Trustpilot
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Keynote
10:15
Main stage
Are you really getting the best out of your customer & market research program?
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Keynote
10:45
Break
Coffee break
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11:15
Main stage
Using customer journey maps to Inform product strategy
Paula Griffin, VP of Product Marketing, J.P Morgan
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Keynote
11:15
PMM Labs
PMM Labs - Sharpen your storytelling strategies
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PMM Labs
11:15
Roundtable discussions
Roundtable: B2C product marketing masterclass
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Breakout session
11:45
Main stage
Fireside chat: Product marketing vs brand marketing - How PMMs can thrive whilst keeping a brand-centric perspective
Sofia Tavares, Chief Brand Officer, Preply
Ran Wei, Senior Director of Product Marketing, Microsoft
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Keynote
12:15
Main stage
How community-led growth models can be a PMM's best friend
Anthony Giordano, VP of Product Marketing, Sermo
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Keynote
12:45
Break
Lunch break
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13:45
Main stage
One year on - Lessons learnt from launching the Meta x Ray-Ban Smart Glasses
Chris Smellie, Product Marketing - Meta AI on Smart Glasses, Meta
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Keynote
13:45
PMM Labs
PMM Labs - Leveraging win/loss analysis to supercharge your win rate
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PMM Labs
14:15
Main stage
PMMs vs PMM GPT
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Panel
15:00
Main stage
How PMMs should really be leveraging competitive intelligence
Patrick Wall, Competitive Enablement Leader, Palo Alto Networks
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Keynote
15:30
Break
Coffee break
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16:00
Main stage
Land your dream PMM role with these interviewing secrets
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Keynote
16:00
Roundtable discussions
The playbook for uncovering and hiring the next PMM rockstar
Russell Gould, VP Product Marketing, Billtrust
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Breakout session
16:30
Main stage
Panel: What do we want from PMMs? Tips and tricks from your cross-functional partners
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Panel
17:15
Main stage
Closing remarks
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17:15
Break
Happy hour: Sponsored by Product Marketing Alliance
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March 14
08:00
Breaks
Networking breakfast
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09:00
Main stage
Chairperson opening remarks
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09:15
Main stage
Gartner's top tips for excelling in analyst relations
Yanna Fischer, VP of Product Marketing, Gartner
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09:45
Main stage
What I learnt about key PMM pain points from surveying 100 product markers
Michele Nieberding, Director of Product Marketing, MetaRouter
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Keynote
10:15
Main stage
How to reposition your product to adapt to a dynamic market
Isabel Rittenberg, Senior Director of Product Marketing, The Zebra
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Keynote
10:45
Breaks
Coffee break
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11:15
Main stage
Panel: 'Tell me about a time when....' - Product Marketing Stories
Solomon Masch, VP of Product Marketing, WebMD
Olivia McNaughten, Senior Director of Product Marketing & Partnerships, GRIN
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Panel
11:15
PMM Labs
PMM Labs - Content (marketing) is still king
Steve Kearns, Global Head of Content, Marketing Solutions, LinkedIn
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PMM Labs
11:15
Roundtable discussions
Roundtable discussions - Technical product marketing
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Breakout session
12:00
Main stage
Personalisation perfection as a PMM
Namita Soni, Senior Director of Product Marketing, DailyPay
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Keynote
12:30
Breaks
Lunch Break
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13:30
Main stage
Building products for artists: turning high-demand challenges into opportunity
Olivia Nelson, Head of Music Product Marketing, Ticketmaster
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Keynote
13:45
PMM Labs
PMM Labs - AI for Product Marketers
Katie Carroll, Senior Director, Go-To-Market, Empyrean
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PMM Labs
14:00
Main stage
What's next? Progression for PMMs
Isabel Rittenberg, Senior Director of Product Marketing, The Zebra
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Keynote
14:30
Main stage
Fireside chat: Have we gone too far with having a data-driven culture?
Eran Kinsbruner, Global Head of Product Marketing & Brand Strategy, Lightrun
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Keynote
15:00
Breaks
Closing remarks & end of summit
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Get tickets for this years summit

We’re bringing together the brightest minds in product marketing for two days of unrivaled networking, learning and discussion so you can:

- Implement impactful product marketing tactics into your strategy.

- Leverage the latest industry trends and emerging tech to amplify your impact.

- Meet mentors and build a network within the world’s biggest PMM community.

- Prove the strategic value of product marketing to your management.

New York
March 21 - 22, 2024

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