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14

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14

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16

until the summit - secure your seat now.

March 18 & 19, 2027
Convene 360 Madison Avenue
New York

Product Marketing Summit

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What's on
March 18
March 19
March 18
March 18
08:00
Networking & exhibition area
Networking breakfast
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09:00
Main stage
Chairpersons opening remarks: One community, one conversation
Ali Hanyaloglu, Vice President of Product Marketing, Showpad
Hannah Pickering, Director, Product Marketing, Healthequity
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09:15
Main stage
PMM operating system: Back to the (Go-To-Market) future
Samantha Rideout, Senior Director of Product Marketing, Vizient
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09:45
Main stage
AI-first product marketing: How to scale pipeline impact without losing context
Al Lalani, Founder, Omnibound AI
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10:00
Workshop room - Johnson Suite
Workshop - The first 90 days playbook: How to build credibility, influence, and early wins without burning out
Yi Lin Pei, Co-Founder, 3AM Recruiting
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10:00
Roundtable lounge - Doyle Suite
Roundtable discussion — Navigating stakeholders: Managing up, down, and sideways
Vivian Jordan, Sr PMM, AI, Cornerstone OnDemand
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10:15
Main stage
Products don’t win markets. Narratives do.
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10:45
Networking & exhibition area
Coffee break
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11:00
Workshop room - Johnson Suite
Workshop - Embedding PMM as a conduit for growth and upskilling
Sarah Perkins, Head of Digital Products (Applications, Product Marketing & Communications), The National Grid
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11:00
Roundtable lounge - Doyle Suite
Roundtable discussion - One product, many stories: Adapting product narratives across audiences, regions, and contexts
Shriya Chitale, Global Product Marketing, Peloton
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11:15
Main stage
Messaging performance is no longer a matter of opinion
Austin Webb, CEO, Troupe
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11:45
Main stage
The inbound revolution: How research-driven PMMs are powering GTM impact at the New York Times
Valerio Poce, Executive Director of Ad Product Marketing, The New York Times
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12:15
Main stage
Fireside chat - Redefining engagement: Creators, communities, and the future of product marketing
Josephine Ruiz-Healy, Head of Product Marketing (Spotify for Artists), Spotify
Ximena Benavente, Product Marketing & Strategy Lead (Creator Monetization), Snap Inc
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12:45
Networking & exhibition area
Lunch break
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13:45
Main stage
PMM goes for gold: Enabling product marketing at olympic scale
Tyler McKee, Vice President, Product Marketing (Peacock), NBCUniversal
Saniya Waghray Tyagi, Director, Product Marketing Strategy (Peacock), NBCUniversal
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14:15
Main stage
Panel - The next era of PMM: What will power the role in 2030?
Matthew Ziegler, Senior Director of Solutions Marketing, Claroty
Ronnie Brant, VP Global Product Marketing - Datasite Group, Datasite
Aditi Mittal, Head of Strategic Programs, Marketing Tech, Amazon
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14:55
Main stage
Closing remarks & end of summit
Ali Hanyaloglu, Vice President of Product Marketing, Showpad
Hannah Pickering, Director, Product Marketing, Healthequity
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March 19
08:00
Networking & exhibition area
Registration and networking breakfast
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09:00
PMM Now: Today's tactics (French Forum 1 & 2)
Chairperson opening remarks
Hannah Pickering, Director, Product Marketing, Healthequity
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09:00
PMM Next: Tomorrow's targets (French Forum 3)
Chairperson opening remarks
Ali Hanyaloglu, Vice President of Product Marketing, Showpad
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09:15
PMM Now: Today's tactics (French Forum 1 & 2)
The power of the Aha: Sharpening insight and unlocking the idea
Karen Levine, Director of Social Strategy & Linguistics, Inizio Evoke
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09:15
PMM Next: Tomorrow's targets (French Forum 3)
Trust as strategy: How PMMs build enduring influence across the business
Priya Doty, VP, Solutions Marketing, BMC Software
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09:45
PMM Now: Today's tactics (French Forum 1 & 2)
Listening at scale: How buyer feedback shapes better decisions
Jonathan Johnson, Director of Product Marketing & Growth, Clozd
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09:45
PMM Next: Tomorrow's targets (French Forum 3)
How the top 1% of SaaS products build and promote product demos in 2026
Natalie Marcotullio, Head of Growth & Product Marketing, Navattic
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10:15
Networking & exhibition area
Coffee break
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10:30
Workshop room - Johnson Suite
Workshop - Marketing yourself: building your personal PMM brand
Sheena Hakimian, Senior Director, Digital Consumer Marketing, Condé Nast
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10:30
Roundtable lounge - Doyle Suite
Roundtable discussion - Translating skills across industries: PMMs with nonlinear career paths
Elizabeth Arenz Hosbein, Former Director of Product Marketing (Services), Hand & Stone
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10:45
PMM Now: Today's tactics (French Forum 1 & 2)
Panel - AI in daily PMM workflows: What works, what doesn't
Sarah Perkins, Head of Digital Products (Applications, Product Marketing & Communications), The National Grid
Miryam Meir, Director, Product Marketing, Salesforce
Dan Brooks, Director of Product Marketing, Dow Jones
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10:45
PMM Next: Tomorrow's targets (French Forum 3)
Panel - AI at the strategy table: What executives need from PMMs in the AI era
Emma Balogh, Director, Product & Initiative Marketing (Legal Solutions), Epiq
Paul McDonnell, Head of Marketing, Camber
Michael Bouteneff, Global Product Marketing Lead - Investor Engagement & Entity Governance Solutions, Computershare
Sara Morgan, Head of Product Marketing, Bloomberg Industry Group
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11:30
PMM Now: Today's tactics (French Forum 1 & 2)
Positioning YOU: The PMM job search playbook for standing out & building long-term career impact
Yi Lin Pei, Co-Founder, 3AM Recruiting
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11:30
PMM Next: Tomorrow's targets (French Forum 3)
The 10 habits of indispensable PMM leaders
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11:30
Workshop room - Johnson Suite
Workshop - From “first draft” to market-ready: Building company positioning and messaging in 30 days
Jacki Brown, Head of Marketing, Hapi
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11:30
Roundtable lounge - Doyle Suite
Roundtable discussion - The solo PMM: Building impact without the backup
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12:00
PMM Now: Today's tactics (French Forum 1 & 2)
From case studies to customer intelligence: Scaling PMM with automation
Katie Noe, Product Marketing Manager, Bizzabo
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12:00
PMM Next: Tomorrow's targets (French Forum 3)
Scaling PMM without heroics
Matthew Ziegler, Senior Director of Solutions Marketing, Claroty
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12:30
Networking & exhibition area
Lunch break
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13:30
PMM Now: Today's tactics (French Forum 1 & 2)
Panel - The anatomy of a launch: From chaos to clarity
Saniya Waghray Tyagi, Director, Product Marketing Strategy (Peacock), NBCUniversal
Benjamin Cowen, Associate Director, Ad Product Marketing, The New York Times
Corley Stone, Director of Product Marketing, The Walt Disney Company
Rabiah Damji, Consumer Product Marketing Lead (Threads), Instagram
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13:30
PMM Next: Tomorrow's targets (French Forum 3)
Panel - From metrics to meaning: Telling the ROI story executives care about
Rebecca Geraghty, Vice President of Product Marketing, Publicis Media
Michael Berean, Associate Director of B2B Marketing Operations, SiriusXM
Somesh Chablani, Global Head of Sales Enablement, FIS
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13:30
Workshop room - Johnson Suite
Workshop - Why your product needs a narrative
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13:30
Roundtable lounge - Doyle Suite
Roundtable discussion — Launch lessons: What I’d do differently next time
Winnie Albornoz, Director, Product Marketing (SAP Commerce Cloud), SAP
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14:15
PMM Now: Today's tactics (French Forum 1 & 2)
From insights to impact: Building (and evolving) your ICP through customer feedback
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14:15
PMM Next: Tomorrow's targets (French Forum 3)
The PMM voice: How product marketers build influence at the leadership table
Ronnie Brant, VP Global Product Marketing - Datasite Group, Datasite
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14:30
Roundtable lounge - Doyle Suite
Roundtable discussion — What product marketing really means in complex & regulated industries
Chris Sonzogni, Director, Alternatives Product Marketing
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14:45
PMM Now: Today's tactics (French Forum 1 & 2)
AI by the numbers: How product marketers are adopting, experimenting, and winning
Michele Nieberding, Head of Product Marketing, Optiversal
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14:45
PMM Next: Tomorrow's targets (French Forum 3)
Product × PMM: From hand-offs to true partnership
Kristine DePippo, Senior Director of Product Management, Verizon
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15:15
Networking & exhibition area
Coffee break
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15:40
PMM Now: Today's tactics (French Forum 1 & 2)
Interactive demo 101
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15:40
PMM Next: Tomorrow's targets (French Forum 3)
What AI can't automate: PMM leadership in 2026
Gina Kleiner, Senior Director of Product Marketing, LinkedIn
Sharon Jacob, Founder, The Digital Buff
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16:10
PMM Now: Today's tactics (French Forum 1 & 2)
Messaging that moves: Turning inputs into stories your market actually remembers
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16:10
PMM Next: Tomorrow's targets (French Forum 3)
Your AI Is Reading Your CRM. Your CRM Is Wrong.
Ani Gottiparthy, Hindsight
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16:40
PMM Now: Today's tactics (French Forum 1 & 2)
How B2B buying has really changed, and what PMMs need to do differently
Ruth Stevens, Associate Professor, Marketing and New Product Development, NYU Stern School of Business
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16:40
PMM Next: Tomorrow's targets (French Forum 3)
Building digital products in complex markets: A PMM perspective from Brazil
Ana Paula Lafuente, Product Marketing Coordinator & PMA Ambassador, Afya
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17:10
PMM Now: Today's tactics (French Forum 1 & 2)
Chairperson closing remarks
Hannah Pickering, Director, Product Marketing, Healthequity
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17:10
PMM Next: Tomorrow's targets (French Forum 3)
Chairperson closing remarks
Ali Hanyaloglu, Vice President of Product Marketing, Showpad
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17:15
Networking & exhibition area
Happy hour: Sponsored by Product Marketing Alliance
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