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Natalie
Marcotullio
Head of Growth & Product Marketing
Navattic
Natalie Marcotullio is the Head of Growth & Product Marketing at Navattic, an interactive demo platform. There she focuses on helping SaaS companies give their prospects a better buying experience. Natalie is a 2x solo marketer at SaaS startups - covering everything from GTM strategy, positioning and messaging, to full-funnel marketing.
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12 March 2026 09:45 - 10:15
How the top 1% of SaaS products build and promote product demos in 2026
Drawing from data from over 40,000 interactive demos, we'll reveal the specific patterns, placements, and design choices that separate the top 1% of performers from the rest. Workshop attendees will leave with examples they can pull from for different types of demo setups or channels. Plus actionable takeaways around things like where to put a demo on a landing page, whether to gate or ungate my demo, and what CTA should I use to promote a demo. If you have an interactive demo you want reviewed, feel free to bring it, and we can review it together as a live example.