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till our next summit

May 16 & 17, 2024
Okura Hotel
Ferdinand Bolstraat 333
Amsterdam

This year's
full agenda

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What's on
Main stage
Workshops
May 16
May 17
May 16
May 16
09:00
Main stage
Building tomorrow’s workplace: The role of PMM in driving AR/VR Adoption
Dinackar Chittoor, Head of Product Marketing, Meta
09:30
Main stage
Incorporating AI into your PMM arsenal
Pieter Brinkman, Vice President of Product Marketing & Developer Relations, Sitecore
10:00
Main stage
Navigating the complexities of being a multi-product PMM
Jasper Van Meer, Head of Channel Marketing, Unilever
11:00
Main stage
Panel: Lessons from PMMs in scale-up organisations
Anna Mizina, Head of Product Marketing
Sebastian Glock, Director of Product Marketing, Cognigy
11:00
Workshops
Workshop - Leading with confidence: Advice for new product marketing team leads
Louis Debatte-Monroy, Vice President of Product Marketing, Adyen
Mandy Schafer, Director of Product Marketing, Mastercard
Hester van Gool, Group Product Marketing Manager, Decathlon Digital
11:45
Main stage
Five tips for driving product adoption as a PMM
Carl Friedrich Dickgeisser, Global Product Marketing Lead, Amazon
12:15
Main stage
Story distillation: How to calculate your minimum viable story
Elliott Rayner, Director of Marketing, OWOW
13:45
Main stage
Riding the wave: Learnings in bringing AI to market
Mike Kolman, Senior Product Marketing Manager, Salesforce
14:15
Main stage
How to collaborate throughout an entire product cycle
Mark Bender, Co-Founder, Pollie Ai
14:45
Main stage
Seed to scale: building your product marketing team for company growth
Jenn Gbur, Head of Product Marketing, Road
15:45
Main stage
Roundtable discussions: Choose your topic and collaborate
16:30
Main stage
How to transform your GTM roadmap in your first 90 days as a PMM leader
Amruta Hunnurkar, Head of Product Marketing, SumUp
May 17
09:15
Main stage
[Re-]Structuring your PMM team for impact
Louis Debatte-Monroy, Vice President of Product Marketing, Adyen
09:45
Main stage
Interactive roundtable discussions: PMA's community challenges
11:00
Main stage
Panel: Shaping your PMM career with intention
Iryna Wagner, Product Marketing Manager, WhatsApp
Madhavi Sahu, Former Global Lead, Product Marketing, Just Eat
11:45
Main stage
Is category creation worth the hype?
Jamie Bolland, Head of Product Marketing, Magnolia
12:15
Main stage
Mastering analyst relations: Strategic insights for product marketers
Sebastian Glock, Director of Product Marketing, Cognigy
13:45
Main stage
Introducing PMM vs starting with PMM
Stuart Shingler, Vice President of Brand & Product Marketing, Tink (A Visa Solution)
14:15
Main stage
Fireside chat - Building and scaling a team of high-performing PMMs
Rahul Singh, Director, Product Marketing (Global), Mastercard
Saad Khan, Director of Product Marketing, Digital Ocean
14:45
Main stage
Essentials for an agile GTM strategy
Karoline Seidler, Head of Product Marketing, Elektrobit

Get tickets for this years summit

We’re bringing together the brightest minds in product marketing for two days of unrivaled networking, learning and discussion so you can:

- Implement impactful product marketing tactics into your strategy.

- Leverage the latest industry trends and emerging tech to amplify your impact.

- Meet mentors and build a network within the world’s biggest PMM community.

- Prove the strategic value of product marketing to your management.

Amsterdam
May 16 - 17, 2024

Register now

Event
location

Hilton Denver City Centre

1701 California Street, 80202 Denver, United States

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Okura Hotel
The summit will be hosted at Okura Hotel Amsterdam, a flexible event space equipped with state-of-the-art amenities in the heart of the city.
Ferdinand Bolstraat 333
1072 LH
Amsterdam
Netherlands