Get certified:
Product Marketing Core Course
Develop your PMM knowledge, reach the next level in your career, and walk away with ideas and learnings you can apply to day-to-day projects.
Amsterdam
May 27, 2026
9AM - 5PM
The ultimate product
marketing certification
The ultimate product
marketing certification
Trusted by the world's largest brands, Product Marketing Certified: Core is the gold standard, recognized by CIM and CPD.
Dive into the #1 product marketing certifiation covering the A to Z from pricing to positioning, sales enablement to OKRs, with practical insights and real-life stories. Led by a seasoned PMM expert, this accredited certification will equip you with the theory and frameworks to elevate your career and drive success for your product and company.
During our summits you’ll
be able to...
In-person
Meet in person for one-day training taught by an industry expert and absorb the knowledge of like-minded PMMs.
Group activities
Endless networking, lots of opportunities to ask questions, take part in group activities and pick the brains of your peers.
Official certification
After your learning, you’ll be Product Marketing Certified accredited by CPD & CIM (provided you pass the exams).
Your instructor,
Mike Kolman
Head of Product Marketing, Salesforce
Mike is Head of PMM at Salesforce with a passion for digital transformation, emerging technologies and sustainability.
With a degree in Economics and Business Economics, and a background in Sales and Solution Engineering, his strengths predominantly lie in Go To Market, Public Speaking and Sales Enablement.
For the past 3 years he has been responsible for the GTM and Field Activation of Commerce Cloud across EMEA. When not at work you’ll likely find him cooking food or drinking wine on the terrace - and in order to offset all the calories, sweating it out again in the gym.
What
you'll get
Delivery of the most extensive curriculum that'll enhance your knowledge and skill set on PMM. Fact.
A-Z of product marketing
Product Marketing Manager
Official CIM & CPD-ccredited PMMC® certification if you pass all the exams that are certain to spice up your professional portfolio.
Accredited certification
Product Marketing Manager
Chance to connect and work alongside like-minded PMMs in person.
Build your network
Product Marketing Manager
Delivery of the most extensive curriculum that'll enhance your knowledge and skill set on PMM. Fact.
A-Z of product marketing
Product Marketing Manager
Official CIM & CPD-ccredited PMMC® certification if you pass all the exams that are certain to spice up your professional portfolio.
Accredited certification
Product Marketing Manager
Chance to connect and work alongside like-minded PMMs in person.
Build your network
Product Marketing Manager
Access to invaluable bonus footage and all course content for life - even fresh updates.
Non-stop learning
Product Marketing Manager
Access to 20+ templates and frameworks to improve your productivity.
Build your toolkit
Product Marketing Manager
Chance to pick your instructor's and fellow peers brains at post-training drinks.
Continue the conversation
Product Marketing Manager
How
it works
How
it works
- Your instructor will guide you through the program, using real-life examples.
- Enjoy plenty of opportunities to ask questions and engage in group activities.
- Access all lectures and bonus content OnDemand, for life.
- Join weekly virtual workshops and group mentor calls.
- Complete your exams and earn your Product Marketing Certification.
Certified PMMs
earn $5,000/ year more
Certified PMMs
earn $5,000/ year more
This certification will not only guide you through every single pillar of the product marketing function, it’ll equip you with unlimited real-life, tried and tested techniques and case studies.
You'll master the art of getting products to market, testing, iterating, and keeping them there, walk away equipped with templates and frameworks ready to implement the next day, and so much more.
Fun fact: 43% of those looking to get into PMM secured their first PMM role within 3 months of course completion.
What last year's
attendees said...
Buy your
tickets
All of our plans include the same features, but can be discounted if you would like a group booking or have a membership plan with us already.
Psst. We do group
rates too
If you want to bring your team along, reach out to Matt on m.booth@teamalliance.io