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September 09, 2026
Hyatt Regency San Francisco Airport
1333 Old Bayshore Highway
Burlingame

Developer Marketing Summit
San Francisco

Developers have never been harder to reach - or easier to lose.

One day of honest conversations about what it actually takes to earn their trust when AI has made everyone's marketing sound the same.

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for the summit

If you market to developers, you already know the old playbook is broken.

This summit is where the people rewriting it spend a day together sharing what's working, what isn't, and what the industry still won't say out loud.

โ€ข Get into the specifics with top teams: what teams are shipping, what's landing with developers, and what quietly got killed.

โ€ข Produce content that gets read, communities that don't feel like marketing, onboarding that delivers on the promise, and open source strategies that build real equity.

โ€ข Spend the day with people who understand your job - developer marketers, devrel leads, and technical PMMs who are dealing with the same problems and won't make you explain the basics.

San Francisco
September 09, 2026

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our speakers...

Karen
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Principal Product Marketing Manager
Atlassian
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What youโ€™ll get

out of the summit

  • Feed your curiosity, trade ideas, and overcome real developer marketing challenges through interactive networking sessions with peers who get it.

  • Learn from industry leaders who are shaping the future of developer marketing โ€” from running high-impact developer events to leveraging the cutting edge of AI and automation to deliver a seamless developer experience.

  • Understand how the developer role is evolving - and how to adapt your messaging, channels, and strategies to effectively reach todayโ€™s developer audience.

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& access the brochure

Receive up-to-the-minute agenda updates and team discount info direct to your inbox with the summit brochure.

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Our Stats

15+

Speakers

100+

Attendees

80%

Senior management

80+

Companies

Watch last year's

most popular session

Before the summit, hear from someone who's spent two decades figuring out what actually works.

Manish Gupta, Former CMO at LaunchDarkly, breaks down what it really takes to reach developers today - from understanding how the developer role has evolved, to why most marketing misses the mark, to what authentic engagement actually looks like when AI is reshaping how software gets built.

If you're trying to earn developer trust in 2026, this is a good place to start.

Plus, we'll send over our brochure - a full breakdown of what to expect from the summit, straight to your inbox.

What are you waiting for? Watch now.

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Elevate your team's
developer marketing game

Get $200 off per ticket with our group rate (just 3+ people required). Itโ€™s the perfect way to align on strategy and scale learnings across your org.

If you want to bring your team along, chat to Raluca.

Book a call with Raluca

Convince your boss

Check out our

summit series...

May 28 & 29, 2026
Product Marketing Summit
Amsterdam

Find out more

Jun 03 & 04, 2026
Product Marketing Summit
Atlanta

Find out more

Jun 04, 2026
PMM Leaders Summit
New York

Find out more

Jun 17 & 18, 2026
Product Marketing Summit
Seattle

Find out more

Jun 18, 2026
Product Marketing Festival
London

Find out more

Jul 08, 2026
Product Marketing Festival
New York

Find out more

Aug 13, 2026
Product Marketing Summit
Sรฃo Paulo

Find out more

Aug 13, 2026
Product Marketing Summit
Sรฃo Paulo

Find out more

Sep 02, 2026
PMM Leaders Summit
London

Find out more

Sep 09 & 10, 2026
Product Marketing Summit
San Francisco

Find out more

Oct 21, 2026
Product Marketing Summit
Berlin

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Oct 28, 2026
Product Marketing Summit
Sydney

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Oct 28 & 29, 2026
Product Marketing Summit
Boston

Find out more

Nov 12 & 13, 2026
Product Marketing Summit
Toronto

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Nov 19 & 20, 2026
Product Marketing Summit
Chicago

Find out more

Dec 02 & 03, 2026
Product Marketing Summit
London

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Jan 21, 2027
Launch powered by Product Marketing Alliance
San Francisco

Find out more

Jan 28, 2027
Product Marketing Summit
Washington

Find out more

Feb 24 & 25, 2027
Product Marketing Summit
Austin

Find out more

Mar 18 & 19, 2027
Product Marketing Summit
New York

Find out more

Apr 07 & 08, 2027
Product Marketing Summit
Denver

Find out more

Apr 14, 2027
PMM Leaders Summit
San Jose

Find out more

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Want to discuss large group discounts, special rates for technical product marketing or developer marketing teams, or just find out more?

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P.S. Did you know you can use your PMA Pro+ member pass for the summit?

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Event starts in:
120
days
7
hours
10
minutes
41
seconds
Event starts in:
120
days
7
hours
10
minutes
41
seconds