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Product Marketing Summit
Chicago
PMM is being redefined once again in an AI-first world, so where how does it prove it's value in 2026 and beyond?
Walk away with clarity on where PMM leads, how to build the partnerships that move the needle, and how AI fits into your workflow without replacing it.
Only you can help others
understand PMM's value
PMM's performance is being scrutinized more closely than ever. AI is reshaping what the role looks like, and the teams that can't show their value clearly are the first to feel it. Chicago is where you build the clarity, the frameworks, and the confidence to make sure that's never you.
You'll walk away ready to:
→ Make the case for where your expertise leads and where AI does the heavy lifting
→ Get frameworks from practitioners solving the same problems, in real time
→ Benchmark your scope against companies at your stage
→ Join the people actively redefining what great PMM looks like
A snapshot of
our speakers...
What our
attendees say...
What you’ll get
out of the summit
→ Fresh ideas from real practitioners tackling familiar challenges - fighting for PMM's seat at the table, scaling impact with a lean team, or advancing AI integration to actually start winning back some time.
→ Honest conversations about what's working, and what's not. Hear how the best PMM teams have developed KPIs that hold up to exec scrutiny and adapted playbook to harness the impact of AI.
→ The conversations that get your team on the same page , because the shift only sticks when everyone's heard it together
Agenda
at a glance
Stop reporting activity & start proving impact through executive scorecards, revenue connection, and numbers that mean something to leadership.
Metrics
Product Marketing Manager
AI is already reshaping how the best PMM teams operate. Learn how to use it across research, positioning, launches, and competitive intelligence.
AI & automation
Product Marketing Manager
Learn how to align with product, sales, CS and lead cross-functional growth without needing a formal mandate.
Building influence
Product Marketing Manager
Build positioning that holds up when buyers discover products through AI and stands out in a noisier category.
Messaging & positioning
Product Marketing Manager
The traditional launch model is broken. Learn a modern GTM approach built for continuous cycles and leaner teams.
Go-to-market
Product Marketing Manager
Move PMM upstream & stop waiting to be consulted and earn a seat in the conversations that shape what gets built.
Stakeholder management
Product Marketing Manager
Our Stats
25+
Speakers
200+
Attendees
80%
Senior management
150+
Companies
An agenda built to solve
the biggest PMM pain points
Own
Get clear on your remit, prove your impact, and stop having the same conversation twice.
Collaborate
PMM is the strategic driving force across GTM. Get the frameworks to lead product, sales, and CS, not just support them.
Automate
The experimentation phase is over. Learn how PMMs are now using agentic AI to free up time for the work only they can do.
Elevate your team's
PMM game
Save up to $300 per person with our group rate (just 3+ people required). It’s the perfect way to align on strategy and scale learnings across your org.
Chat to Raluca to secure your team’s discount.
Take a look at our past summits
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Check out our
summit series...
Interested in more than one summit? Speak to our sales team.
Got a question?
Speak to the team
Want to discuss large group discounts, or just find out more about the summit? We're a friendly bunch - get in touch.