Request to partner

Register now

Event starts in:
51

days :

20

: hours :

58

minutes

50

until early bird prices end

January 21, 2026
Palo Alto

Launch

powered by Product Marketing Alliance

We're returning to the Bay Area, but this time, things are a little different.

Conversations on launch & GTM strategy take centre stage at this multi-track summit built to elevate cross-functional collaboration and refine your GTM playbook for scaled success.

Five tracks. One ticket. Your team’s GTM edge starts here.

Sponsor

Download brochure

See the agenda

Get your ticket

early bird sale now on

Join Launch, the ultimate GTM summit for PMMs.

Lead the conversation on go-to-market and expand your perspective with unlimited access to 5 co-located tracks looking at each specialist function owning GTM.

- Sharpen your GTM skillset; refine positioning, messaging, and market research, and turn them into measurable growth drivers

- Deep-dive into distinct talks on product marketing, GTM, sales enablement, RevOps, and customer success and break down silos to scale high-impact GTM programs

- Deepen your connections with the world's premier product marketing community whilst building your network with experts from across the GTM landscape

Silicon Valley
January 21, 2026

Save $200

One ticket. Five tracks.
Breaking down GTM silos in just one day.

Enjoy an access all areas experience - explore talks across 5 unique tracks, upskill your wider team, and turn the momentum into lasting ROI.

Jan 21, 2026
Momentum powered by Go-to-Market Alliance

More info →

Jan 21, 2026
Optimize powered by Revenue Operations Alliance

More info →

Jan 21, 2026
Expand powered by Customer Success Collective

More info →

Jan 21, 2026
Catalyst powered by Sales Enablement Collective

More info →

Jan 21, 2026
Launch powered by Product Marketing Alliance

More info →

Ready to level up your
entire GTM team?

Unlock discounted passes for your cross-functional team by reaching out to Raluca. It’s the perfect way to align on strategy and scale learnings across your org.

Need help securing budget? Check out our handy convince the boss letter.

Book in a chat with Raluca

Convince the boss

A snapshot of

our speakers...

Jon
Rooney
VP, Product Marketing
Box
Marc
Canabou
VP, B2B and Product Marketing
Visa
Yelena
Kozlova
VP, Marketing
Finch
Neel
Patel
Head of AI, Product Marketing
Asana
Maura
Tuohy Di Muro
Head of Product Marketing
Roblox
Andrew
Keating
VP, Product and Solutions Marketing
LogicMonitor
Lanie
Schenkelberg
Vice President, Product Marketing
Inovalon
Harsh
Jawharkar
VP, Product Marketing
PagerDuty
Christopher
Marin
Associate VP Digital Marketing
Inovalon
Ori
Broit
Director of Product Marketing
Splunk
Karen
Zhang
Former Head of Product Marketing, Fashion
eBay
Olga
Levchik
Head of Competitive Intelligence
Culture Amp
Call to action
Your text goes here. Insert your content, thoughts, or information in this space.

See all

Apply to be a speaker

What our
attendees say...

Button
Button

What you’ll get

out of the summit

  • Fresh insights from PMMs and GTM experts tackling the same challenges you face, whether it’s navigating organizational complexity, scaling a lean team, or turning strategy into action.

  • Honest conversations about what’s working, what’s not, and how product marketers can own and elevate their GTM responsibilities to drive measurable impact.

  • Actionable frameworks, templates, and techniques you can bring back to the office, plus space to reflect, ask questions, and workshop your GTM strategy with peers for scaled success.

January 21, 2026
Palo Alto

Launch powered by Product Marketing Alliance

Agenda
at a glance

Sponsor
Button

View full agenda

Testimonials
Your text goes here. Insert your content, thoughts, or information in this space.

Own the narrative by measuring what matters and prove PMM's strategic impact through clear, actionable KPIs.

Metrics

Product Marketing Manager

Work in partnership with AI agents to accelerate innovation, amplify decision-making, and extend your impact at scale.

Emerging technology

Product Marketing Manager

Strengthen alignment by leading cross-functional efforts with product, sales, and CS to to drive GTM success.

Cross-functional collaboration

Product Marketing Manager

Testimonials
Your text goes here. Insert your content, thoughts, or information in this space.

Shape stories by using customer insights to craft clear, differentiated positioning that commands market share.

Messaging & positioning

Product Marketing Manager

Lead from the front by owning GTM strategy and execution to ensure high-impact, revenue-driving launches.

PMM GTM ownership

Product Marketing Manager

Claim your influence by engaging stakeholders with clarity, confidence, and a data-backed point of view.

Stakeholder management

Product Marketing Manager

Our Stats

75+

Speakers

400+

Attendees

80%

Senior management

250+

Companies

Call to action
Your text goes here. Insert your content, thoughts, or information in this space.

See all

View multi-track agenda

During our summits

you'll be able to...

Your text goes here. Insert your content, thoughts, or information in this space.

Break the cycle

Step away from the daily grind. Get the insights you need to stay ahead of the competition and keep up to date with key industry trends.

Collaborate

Whether you’re looking for a mentor or your next hire, bring your team, expand your network, and build lasting connections within the community.

Spark new ideas

Connect with PMMs and cross-functional peers to trade insights, break silos, and spark solutions that stick.

January 21, 2026
Palo Alto

Download

your brochure

Get an in-depth breakdown of what you can expect from the summit, download your brochure today.

Know you want to join us but need a little help getting budget sign-off? Don’t worry, we’ve done the hard work for you, use our customizable convince the boss letter to accelerate your approval process.

Sponsor

Download brochure

Convince your boss

Our

partners   

Summit partners

our

Partners          

Our supporting partners

our

Partners          

Our community partners

Call to action
Your text goes here. Insert your content, thoughts, or information in this space.

Become a partner

Find out more

Executive
summary

  • A community of senior decision-makers

  • The world’s most innovative companies

  • 400+ attendees from across the GTM function

Who's attending...

Your text goes here. Insert your content, thoughts, or information in this space.

Take a look at our past summits

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.

Book in some time

Download brochure

Gallery
Your text goes here. Insert your content, thoughts, or information in this space.
Image One
Image description
Image Two
Image description
Image Three
Image description
Gallery
Your text goes here. Insert your content, thoughts, or information in this space.
Image One
Image description
Image Two
Image description
Image Three
Image description

Check out our

summit series...

Sep 10 & 11, 2025
Product Marketing Summit
San Francisco

Find out more

Sep 10, 2025
Developer Marketing Summit
San Francisco

Find out more

Oct 14, 2025
Product Marketing Summit
Berlin

Find out more

Oct 29, 2025
Product Marketing Summit
Sydney

Find out more

Oct 29 & 30, 2025
Product Marketing Summit
Boston

Find out more

Nov 12 & 13, 2025
Product Marketing Summit
Toronto

Find out more

Nov 19 & 20, 2025
Product Marketing Summit
Chicago

Find out more

Dec 03 & 04, 2025
Product Marketing Summit
London

Find out more

Jan 28, 2026
Product Marketing Summit
Washington

Find out more

Feb 24 & 25, 2026
Product Marketing Summit
Austin

Find out more

Mar 12 & 13, 2026
Product Marketing Summit
New York

Find out more

Mar 26, 2026
Product Marketing Summit
Paris

Find out more

Apr 01 & 02, 2026
Product Marketing Summit
Denver

Find out more

Apr 29, 2026
PMM Leaders Summit
Palo Alto

Find out more

May 12 & 13, 2026
Product Marketing Summit
Amsterdam

Find out more

Jun 03 & 04, 2026
Product Marketing Summit
Atlanta

Find out more

Jun 11, 2026
PMM Leaders Summit
New York

Find out more

Jun 16 & 17, 2026
Product Marketing Summit
Seattle

Find out more

Jun 24 & 25, 2026
Product Marketing Summit
London

Find out more

Aug 06, 2026
Product Marketing Summit
São Paulo

Find out more

Sep 02, 2026
PMM Leaders Summit
London

Find out more

Call to action

Interested in more than one summit? Speak to our sales team.

Button

Contact team

Got a question?

Speak to the team

Want to discuss large group discounts, or just find out more about the summit? We're a friendly bunch - get in touch.

Download brochure

Schedule a call

Want to contact

our team?

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.

Aisha Lawlor

Speaker & media partnership enquiries

Raluca Lazureanu

Attendee enquiries

Harry Dear

Partnership enquiries

Useful links

Contact us

Privacy

made with Acara

Join the conversation