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January 21, 2026
Palo Alto

Why
attend?

This is no ordinary Product Marketing Summit. Launch is your opportunity to level-up your strategic game and access sessions across the spectrum of GTM at our co-located tracks - at no extra cost.

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Check out the full agenda

One ticket. Five tracks.
Breaking down GTM silos in just one day.

Enjoy an access all areas experience - explore talks across 5 unique tracks, upskill your wider team, and turn the momentum into lasting ROI.

Jan 21, 2026
Momentum powered by Go-to-Market Alliance

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Jan 21, 2026
Optimize powered by Revenue Operations Alliance

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Jan 21, 2026
Expand powered by Customer Success Collective

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Jan 21, 2026
Catalyst powered by Sales Enablement Collective

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Jan 21, 2026
Launch powered by Product Marketing Alliance

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Ready to level up your
entire GTM team?

Unlock discounted passes for your cross-functional team by reaching out to Raluca. It’s the perfect way to align on strategy and scale learnings across your org.

Need help securing budget? Check out our handy convince the boss letter.

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Hear why attendees

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What our
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What you’ll get

out of the summit

  • Fresh insights from PMMs and GTM experts tackling the same challenges you face, whether it’s navigating organizational complexity, scaling a lean team, or turning strategy into action.

  • Honest conversations about what’s working, what’s not, and how product marketers can own and elevate their GTM responsibilities to drive measurable impact.

  • Actionable frameworks, templates, and techniques you can bring back to the office, plus space to reflect, ask questions, and workshop your GTM strategy with peers for scaled success.

During our summits

you'll be able to...

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Break the cycle

Step away from the daily grind. Get the insights you need to stay ahead of the competition and keep up to date with key industry trends.

Collaborate

Whether you’re looking for a mentor or your next hire, bring your team, expand your network, and build lasting connections within the community.

Spark new ideas

Connect with PMMs and cross-functional peers to trade insights, break silos, and spark solutions that stick.

January 21, 2026
Palo Alto

Launch powered by Product Marketing Alliance

Agenda
at a glance

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Testimonials
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Own the narrative by measuring what matters and prove PMM's strategic impact through clear, actionable KPIs.

Metrics

Product Marketing Manager

Work in partnership with AI agents to accelerate innovation, amplify decision-making, and extend your impact at scale.

Emerging technology

Product Marketing Manager

Strengthen alignment by leading cross-functional efforts with product, sales, and CS to to drive GTM success.

Cross-functional collaboration

Product Marketing Manager

Testimonials
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Shape stories by using customer insights to craft clear, differentiated positioning that commands market share.

Messaging & positioning

Product Marketing Manager

Lead from the front by owning GTM strategy and execution to ensure high-impact, revenue-driving launches.

PMM GTM ownership

Product Marketing Manager

Claim your influence by engaging stakeholders with clarity, confidence, and a data-backed point of view.

Stakeholder management

Product Marketing Manager

Our Stats

75+

Speakers

400+

Attendees

80%

Senior management

250+

Companies

January 21, 2026
Palo Alto

Download

your brochure

Get an in-depth breakdown of what you can expect from the summit, download your brochure today.

Know you want to join us but need a little help getting budget sign-off? Don’t worry, we’ve done the hard work for you, use our customizable convince the boss letter to accelerate your approval process.

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Join the
conversation

Join 95,000+ passionate PMMs across the globe to exchange ideas, attend local meet-ups, get answers to your questions, and find new job opportunities. Join the community.

Got a question?

Speak to the team

Want to discuss large group discounts, or just find out more about the summit? We're a friendly bunch - get in touch.

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