SpeakersAgendaWhy attendPartnersVenue
Locations ▼

Get invited

Register

Request to partner

Register now

Event starts in:
18

days :

7

: hours :

10

minutes

26

until early bird prices end

October 29 & 30, 2025
The Westin Copley Place
10 Huntington Avenue
Boston

This year's
full agenda

Sponsor

Download brochure

View full summit page

Gallery
Your text goes here. Insert your content, thoughts, or information in this space.
Image One
Image description
Image Two
Image description
Image Three
Image description
What's on
Main stage
Exhibition and networking
Workshops
October 29
October 30
October 29
October 29
08:00
Exhibition and networking
Registration and networking breakfast
See the details
09:00
Main stage
Chairperson opening remarks
See the details
09:15
Main stage
State of product marketing: Cut the noise, drive results
Randy Wambold, VP of Product Marketing, Lumeris
See the details
09:45
Main stage
Measuring the unmeasurable: The evolving science of product marketing metrics
Madhup Mishra, Senior Vice President of Product Marketing, SmartBear
See the details
10:15
Main stage
Cracking the code: Unlocking critical insights through win-loss analysis
Johnathan Johnson, Director, Product Marketing & Growth, Clozd
See the details
10:45
Exhibition and networking
Coffee break
See the details
11:15
Main stage
Fireside chat - Marketing vs product marketing: Friend, foe or just wildly misunderstood?
Clara Vals Moreno, Fractional CMO for Tech & SaaS Companies, Factorial
Casey Pickering, Director of Product Marketing, Copyright Clearance Center
See the details
11:45
Main stage
Messaging for the moment of doubt: How to overcome buyer inertia
See the details
12:15
Main stage
Redrawing the lines: Evolving PMM ownership, influence and impact
See the details
12:45
Exhibition and networking
Lunch break
See the details
13:45
Exhibition and networking
Expert-led networking roundtable sessions
Vianney Lacroix, Product Marketing Manager, Mirakl
Raji Kaur, Global Head of Product Marketing, JPMorgan Chase & Co.
See the details
13:45
Workshops
Workshop - Solo but not stuck: Thriving as a one-person product marketing team
See the details
14:30
Main stage
Storytelling is not a soft skill: How narrative design drives influence, alignment, and revenue
See the details
15:00
Exhibition and networking
Coffee break
See the details
15:30
Main stage
Panel - When to kill a launch: Hard calls and high stakes product marketing
Lauren Taylor, Vice President of Product Marketing, HackerOne
Benjamin Cowen, Associate Director, Ad Product Marketing, The New York Times
Arianna Valentini-Huffield, Director of Product Marketing, Precisely
See the details
16:00
Main stage
Rearchitecting growth: PMM lessons from transforming GTM around a platform strategy
Jarrad Hubbard, Head of Product Marketing & Enablement, Incode
See the details
16:30
Main stage
Leading product marketing teams through go-to-market change
Denise LaForgia, Director of Product Marketing, Coupa
See the details
17:00
Main stage
Closing remarks
See the details
17:00
Exhibition and networking
Happy hour
See the details
October 30
08:00
Exhibition and networking
Networking breakfast
See the details
09:00
Main stage
Chairperson opening remarks
See the details
09:15
Main stage
Personal branding for product marketers: Accelerating career growth and winning buy-in in 2026
See the details
09:45
Main stage
Sales & product marketing: The ultimate power couple (with baggage)
Erin Dorshorst, Senior Director of Portfolio Marketing, CCC Intelligent Solutions
Paula Griffin, VP of Product Marketing, JPMorgan Chase & Co.
See the details
10:15
Main stage
Unlocking the future of product marketing: Leveraging data to drive strategic influence and growth
See the details
10:45
Exhibition and networking
Coffee break
See the details
11:15
Exhibition and networking
Networking roundtables - PMM therapy: Real talk and real solutions
See the details
11:15
Workshops
Workshop - Own your future: Strategies for PMM leaders ready to level up
See the details
12:00
Main stage
The messaging and positioning playbook: How to cultivate a shared language
Katelyn Good, Head of Marketing, Computer Modelling Group
See the details
12:30
Exhibition and networking
Lunch break
See the details
13:30
Main stage
Panel - Post-hype AI: Turning GPU spend into product ROI
Calvin Smith, Director of Product GTM, AI & Core Infrastructure, Oracle
Nolan Necooechea, Director of Product Marketing, Varonis
Alexandra Sardarian, Head of Product Marketing, Coursera
See the details
13:30
Workshops
Workshop - AI for competitive intelligence: Track, synthesize, and respond at speed
See the details
14:15
Main stage
Closing remarks - The 2026 playbook: trends, insights, and strategies to own next year
See the details
What's on
Main stage
Exhibition and networking
Workshops
October 29
October 30
October 29
October 29
08:00
Exhibition and networking
Registration and networking breakfast
See the details
09:00
Main stage
Chairperson opening remarks
See the details
09:15
Main stage
State of product marketing: Cut the noise, drive results
Randy Wambold, VP of Product Marketing, Lumeris
See the details
09:45
Main stage
Measuring the unmeasurable: The evolving science of product marketing metrics
Madhup Mishra, Senior Vice President of Product Marketing, SmartBear
See the details
10:15
Main stage
Cracking the code: Unlocking critical insights through win-loss analysis
Johnathan Johnson, Director, Product Marketing & Growth, Clozd
See the details
10:45
Exhibition and networking
Coffee break
See the details
11:15
Main stage
Fireside chat - Marketing vs product marketing: Friend, foe or just wildly misunderstood?
Clara Vals Moreno, Fractional CMO for Tech & SaaS Companies, Factorial
Casey Pickering, Director of Product Marketing, Copyright Clearance Center
See the details
11:45
Main stage
Messaging for the moment of doubt: How to overcome buyer inertia
See the details
12:15
Main stage
Redrawing the lines: Evolving PMM ownership, influence and impact
See the details
12:45
Exhibition and networking
Lunch break
See the details
13:45
Exhibition and networking
Expert-led networking roundtable sessions
Vianney Lacroix, Product Marketing Manager, Mirakl
Raji Kaur, Global Head of Product Marketing, JPMorgan Chase & Co.
See the details
13:45
Workshops
Workshop - Solo but not stuck: Thriving as a one-person product marketing team
See the details
14:30
Main stage
Storytelling is not a soft skill: How narrative design drives influence, alignment, and revenue
See the details
15:00
Exhibition and networking
Coffee break
See the details
15:30
Main stage
Panel - When to kill a launch: Hard calls and high stakes product marketing
Lauren Taylor, Vice President of Product Marketing, HackerOne
Benjamin Cowen, Associate Director, Ad Product Marketing, The New York Times
Arianna Valentini-Huffield, Director of Product Marketing, Precisely
See the details
16:00
Main stage
Rearchitecting growth: PMM lessons from transforming GTM around a platform strategy
Jarrad Hubbard, Head of Product Marketing & Enablement, Incode
See the details
16:30
Main stage
Leading product marketing teams through go-to-market change
Denise LaForgia, Director of Product Marketing, Coupa
See the details
17:00
Main stage
Closing remarks
See the details
17:00
Exhibition and networking
Happy hour
See the details
October 30
08:00
Exhibition and networking
Networking breakfast
See the details
09:00
Main stage
Chairperson opening remarks
See the details
09:15
Main stage
Personal branding for product marketers: Accelerating career growth and winning buy-in in 2026
See the details
09:45
Main stage
Sales & product marketing: The ultimate power couple (with baggage)
Erin Dorshorst, Senior Director of Portfolio Marketing, CCC Intelligent Solutions
Paula Griffin, VP of Product Marketing, JPMorgan Chase & Co.
See the details
10:15
Main stage
Unlocking the future of product marketing: Leveraging data to drive strategic influence and growth
See the details
10:45
Exhibition and networking
Coffee break
See the details
11:15
Exhibition and networking
Networking roundtables - PMM therapy: Real talk and real solutions
See the details
11:15
Workshops
Workshop - Own your future: Strategies for PMM leaders ready to level up
See the details
12:00
Main stage
The messaging and positioning playbook: How to cultivate a shared language
Katelyn Good, Head of Marketing, Computer Modelling Group
See the details
12:30
Exhibition and networking
Lunch break
See the details
13:30
Main stage
Panel - Post-hype AI: Turning GPU spend into product ROI
Calvin Smith, Director of Product GTM, AI & Core Infrastructure, Oracle
Nolan Necooechea, Director of Product Marketing, Varonis
Alexandra Sardarian, Head of Product Marketing, Coursera
See the details
13:30
Workshops
Workshop - AI for competitive intelligence: Track, synthesize, and respond at speed
See the details
14:15
Main stage
Closing remarks - The 2026 playbook: trends, insights, and strategies to own next year
See the details
What's on
Main stage
Exhibition and networking
Workshops
October 29
October 30
October 29
October 29
08:00
Exhibition and networking
Registration and networking breakfast
See the details
09:00
Main stage
Chairperson opening remarks
See the details
09:15
Main stage
State of product marketing: Cut the noise, drive results
Randy Wambold, VP of Product Marketing, Lumeris
See the details
09:45
Main stage
Measuring the unmeasurable: The evolving science of product marketing metrics
Madhup Mishra, Senior Vice President of Product Marketing, SmartBear
See the details
10:15
Main stage
Cracking the code: Unlocking critical insights through win-loss analysis
Johnathan Johnson, Director, Product Marketing & Growth, Clozd
See the details
10:45
Exhibition and networking
Coffee break
See the details
11:15
Main stage
Fireside chat - Marketing vs product marketing: Friend, foe or just wildly misunderstood?
Clara Vals Moreno, Fractional CMO for Tech & SaaS Companies, Factorial
Casey Pickering, Director of Product Marketing, Copyright Clearance Center
See the details
11:45
Main stage
Messaging for the moment of doubt: How to overcome buyer inertia
See the details
12:15
Main stage
Redrawing the lines: Evolving PMM ownership, influence and impact
See the details
12:45
Exhibition and networking
Lunch break
See the details
13:45
Exhibition and networking
Expert-led networking roundtable sessions
Vianney Lacroix, Product Marketing Manager, Mirakl
Raji Kaur, Global Head of Product Marketing, JPMorgan Chase & Co.
See the details
13:45
Workshops
Workshop - Solo but not stuck: Thriving as a one-person product marketing team
See the details
14:30
Main stage
Storytelling is not a soft skill: How narrative design drives influence, alignment, and revenue
See the details
15:00
Exhibition and networking
Coffee break
See the details
15:30
Main stage
Panel - When to kill a launch: Hard calls and high stakes product marketing
Lauren Taylor, Vice President of Product Marketing, HackerOne
Benjamin Cowen, Associate Director, Ad Product Marketing, The New York Times
Arianna Valentini-Huffield, Director of Product Marketing, Precisely
See the details
16:00
Main stage
Rearchitecting growth: PMM lessons from transforming GTM around a platform strategy
Jarrad Hubbard, Head of Product Marketing & Enablement, Incode
See the details
16:30
Main stage
Leading product marketing teams through go-to-market change
Denise LaForgia, Director of Product Marketing, Coupa
See the details
17:00
Main stage
Closing remarks
See the details
17:00
Exhibition and networking
Happy hour
See the details
October 30
08:00
Exhibition and networking
Networking breakfast
See the details
09:00
Main stage
Chairperson opening remarks
See the details
09:15
Main stage
Personal branding for product marketers: Accelerating career growth and winning buy-in in 2026
See the details
09:45
Main stage
Sales & product marketing: The ultimate power couple (with baggage)
Erin Dorshorst, Senior Director of Portfolio Marketing, CCC Intelligent Solutions
Paula Griffin, VP of Product Marketing, JPMorgan Chase & Co.
See the details
10:15
Main stage
Unlocking the future of product marketing: Leveraging data to drive strategic influence and growth
See the details
10:45
Exhibition and networking
Coffee break
See the details
11:15
Exhibition and networking
Networking roundtables - PMM therapy: Real talk and real solutions
See the details
11:15
Workshops
Workshop - Own your future: Strategies for PMM leaders ready to level up
See the details
12:00
Main stage
The messaging and positioning playbook: How to cultivate a shared language
Katelyn Good, Head of Marketing, Computer Modelling Group
See the details
12:30
Exhibition and networking
Lunch break
See the details
13:30
Main stage
Panel - Post-hype AI: Turning GPU spend into product ROI
Calvin Smith, Director of Product GTM, AI & Core Infrastructure, Oracle
Nolan Necooechea, Director of Product Marketing, Varonis
Alexandra Sardarian, Head of Product Marketing, Coursera
See the details
13:30
Workshops
Workshop - AI for competitive intelligence: Track, synthesize, and respond at speed
See the details
14:15
Main stage
Closing remarks - The 2026 playbook: trends, insights, and strategies to own next year
See the details

Useful links

Contact us

Privacy

made with Acara

Join the conversation