Benjamin McOwen is Director of Product Marketing at Dow Jones, where he brings deep expertise in FinTech and Artificial Intelligence to develop and execute strategic go-to-market frameworks for innovative products. An experienced product marketer, global people manager, and MBA graduate, Benjamin has crafted and launched successful GTM strategies and launch plans for payments, lending, eCommerce, and conversational AI solutions. With a proven track record managing products and teams serving SMBs, enterprises, and consumers, he champions the voice of the merchant and customer at every stage—shaping messaging, positioning, and market fit. Benjamin’s specialties include GTM strategy, pricing and packaging, voice of customer research, and the creation of compelling marketing and sales collateral that drives impact and thought leadership. Passionate about building high-performing teams and delivering results across inbound and outbound initiatives, Benjamin thrives on turning complex market opportunities into clear, actionable strategies that accelerate growth and strengthen customer trust.