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Event starts in:
56

days :

10

: hours :

45

minutes

22

until early bird pricing ends

January 27, 2027
Convene Hamilton Square
600 14th Street Northwest
Washington, D.C.

This year's
full agenda

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What's on
Main stage
Networking & Exhibition
Product Marketing Summit Washington, D.C.
Product Marketing Summit Washington, D.C.
Product Marketing Summit Washington, D.C.
08:00
Networking & Exhibition
Registration and networking breakfast
09:00
Main stage
Chairperson opening remarks
09:15
Main stage
From release noise to launch seasons: Repositioning the role of PMM
Erin Stephan, Director of Product Marketing, Aqua Security
09:45
Main stage
Interactive workshop: Positioning under pressure: A hands-on workshop to sharpen, simplify, and differentiate
10:15
Main stage
Fireside chat | PMM as a competitive advantage: Knowing when to say no
Celina Kurani, Director of Product Marketing, R1 RCM
Sarah Spinosa, Senior Director of Product and Content Marketing at Elite Technology, Elite Technology
10:45
Networking & Exhibition
Coffee break
11:15
Main stage
Panel | Practical AI: Do less, do more
Nate Cook, Vice President, Product Marketing, ABC Fitness
Kristen Cooper, Director Product Marketing, Cyera
12:00
Main stage
Networking roundtables: Sharing insights to power PMM impact
Michele Nieberding, Head of Product Marketing, Optiversal
12:45
Networking & Exhibition
Lunch break
13:45
Main stage
Interactive workshop: Live build of a PMM AI agent
14:30
Main stage
Prompting hackathon: Strategy matters more than tools
Meghan McNamara, AVP, Product Marketing, Deloitte Consulting
15:00
Networking & Exhibition
Coffee break
15:30
Main stage
Panel | Why aren't you using the deck?
Andrea Cuba, Director Product Marketing at Teaching Strategies, LLC, Teaching Strategies
16:15
Main stage
CFO-proof ROI: Building defensible value models that win complex deals
16:45
Main stage
Chairperson closing remarks
17:00
Networking & Exhibition
Happy hour sponsored by Product Marketing Alliance
What's on
Main stage
Networking & Exhibition
Product Marketing Summit Washington, D.C.
Product Marketing Summit Washington, D.C.
Product Marketing Summit Washington, D.C.
08:00
Networking & Exhibition
Registration and networking breakfast
09:00
Main stage
Chairperson opening remarks
09:15
Main stage
From release noise to launch seasons: Repositioning the role of PMM
Erin Stephan, Director of Product Marketing, Aqua Security
09:45
Main stage
Interactive workshop: Positioning under pressure: A hands-on workshop to sharpen, simplify, and differentiate
10:15
Main stage
Fireside chat | PMM as a competitive advantage: Knowing when to say no
Celina Kurani, Director of Product Marketing, R1 RCM
Sarah Spinosa, Senior Director of Product and Content Marketing at Elite Technology, Elite Technology
10:45
Networking & Exhibition
Coffee break
11:15
Main stage
Panel | Practical AI: Do less, do more
Nate Cook, Vice President, Product Marketing, ABC Fitness
Kristen Cooper, Director Product Marketing, Cyera
12:00
Main stage
Networking roundtables: Sharing insights to power PMM impact
Michele Nieberding, Head of Product Marketing, Optiversal
12:45
Networking & Exhibition
Lunch break
13:45
Main stage
Interactive workshop: Live build of a PMM AI agent
14:30
Main stage
Prompting hackathon: Strategy matters more than tools
Meghan McNamara, AVP, Product Marketing, Deloitte Consulting
15:00
Networking & Exhibition
Coffee break
15:30
Main stage
Panel | Why aren't you using the deck?
Andrea Cuba, Director Product Marketing at Teaching Strategies, LLC, Teaching Strategies
16:15
Main stage
CFO-proof ROI: Building defensible value models that win complex deals
16:45
Main stage
Chairperson closing remarks
17:00
Networking & Exhibition
Happy hour sponsored by Product Marketing Alliance
What's on
Main stage
Networking & Exhibition
Product Marketing Summit Washington, D.C.
Product Marketing Summit Washington, D.C.
Product Marketing Summit Washington, D.C.
08:00
Networking & Exhibition
Registration and networking breakfast
09:00
Main stage
Chairperson opening remarks
09:15
Main stage
From release noise to launch seasons: Repositioning the role of PMM
Erin Stephan, Director of Product Marketing, Aqua Security
09:45
Main stage
Interactive workshop: Positioning under pressure: A hands-on workshop to sharpen, simplify, and differentiate
10:15
Main stage
Fireside chat | PMM as a competitive advantage: Knowing when to say no
Celina Kurani, Director of Product Marketing, R1 RCM
Sarah Spinosa, Senior Director of Product and Content Marketing at Elite Technology, Elite Technology
10:45
Networking & Exhibition
Coffee break
11:15
Main stage
Panel | Practical AI: Do less, do more
Nate Cook, Vice President, Product Marketing, ABC Fitness
Kristen Cooper, Director Product Marketing, Cyera
12:00
Main stage
Networking roundtables: Sharing insights to power PMM impact
Michele Nieberding, Head of Product Marketing, Optiversal
12:45
Networking & Exhibition
Lunch break
13:45
Main stage
Interactive workshop: Live build of a PMM AI agent
14:30
Main stage
Prompting hackathon: Strategy matters more than tools
Meghan McNamara, AVP, Product Marketing, Deloitte Consulting
15:00
Networking & Exhibition
Coffee break
15:30
Main stage
Panel | Why aren't you using the deck?
Andrea Cuba, Director Product Marketing at Teaching Strategies, LLC, Teaching Strategies
16:15
Main stage
CFO-proof ROI: Building defensible value models that win complex deals
16:45
Main stage
Chairperson closing remarks
17:00
Networking & Exhibition
Happy hour sponsored by Product Marketing Alliance

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