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Event starts in:
36

days :

19

: hours :

4

minutes

8

until the event

January 30, 2025
Convene Hamilton Square
600 14th Street Northwest
Washington

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What's on
January 30
January 30
January 30
08:00
Networking & Exhibition
Registration and networking breakfast
09:00
Main stage
Chairperson opening remarks
Alex Virden, Product Marketing & GTM Strategy Expert & Founder, Virdical
09:15
Main stage
Unlocking growth with the product marketing operating system
Axel Kirstetter, Vice President, Global Product Marketing, Guidewire Software
Erin Parkins, Principal Product Marketing Manager, Strategy and Operations, Guidewire Software
09:45
Main stage
Lessons from the trenches: Launching AI products in the real world
Anna Startseva, Director, Product Marketing, Freshworks
10:15
Main stage
How to build powerful product messaging that stands out
11:00
Networking & Exhibition
Coffee break
11:30
Main stage
Unlocking growth: Positioning product marketing as a revenue-driving engine
Michelle Cipollone, VP, Product Marketing, Deltek
12:00
Main stage
A deep dive into strategic win-loss analysis
Brady Tengberg, Head of Client Success and Program Delivery, Clozd
12:30
Main stage
From the market to the hill: How marketing to government can inspire creative approaches to product marketing
Meghan McNamara, AVP, Product Marketing, Deloitte Consulting
13:00
Networking & Exhibition
Lunch break
14:00
Main stage
Networking roundtables: Navigating the product marketing landscape
Matt Gunn, VP, Global Marketing & Communications, APL Logistics
Linda Franklin, Senior Product Marketing Manager, Experian
Alex Virden, Product Marketing & GTM Strategy Expert & Founder, Virdical
Michele Nieberding, Director of Product Marketing, MetaRouter
14:45
Main stage
Fireside chat | Metrics, roadmaps, and growth: Where product marketing meets product management
Steve Mayernick, Senior Director, Product Marketing, Pryon
Brian Dreyer, Director, Product Marketing, Skan
15:15
Networking & Exhibition
Coffee break
15:45
Main stage
Panel | Failure to launch: Lessons from product marketing missteps
Matt Gunn, VP, Global Marketing & Communications, APL Logistics
Linda Franklin, Senior Product Marketing Manager, Experian
Greg Haas, MBA, Director, Product Marketing, Omnicell
Somesh Chablani, Global Head of Go-to-Market, Capital Markets, FIS
16:30
Main stage
Accelerating success: Strategic approaches to building PMM teams
Chris Radanovic, Director, Product Marketing, Infobip
17:00
Main stage
Chairperson closing remarks
17:10
Networking & Exhibition
Happy hour sponsored by Product Marketing Alliance

Watch past
summit highlights

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The one (simple) rule for better messaging

Emma Stratton, Messaging Expert & Founder, Punchy

Navigating priorities: Uncovering what matters most in product marketing

Elena Madrigal, Executive Vice President of Product & Product Marketing, Amaze

Unleashing the influencer in every product marketer

Olivia McNaughten, Senior Director of Product Marketing & Partnerships, GRIN

Get tickets for this years summit

We’re uniting top product marketing experts for a day of powerful learning, conversation, and connections so you can:

- Enhance your product marketing playbook with proven tactics.

- Harness the latest trends and AI tools to drive innovation.

- Network with like-minded PMM professionals and find career-changing mentors.

- Demonstrate the ROI of product marketing and align with your leadership’s vision.

Washington, D.C.
January 30, 2025

Register now

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