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September 03, 2025
Events @ No 6
6 Alie Street
London

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full agenda

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What's on
Main stage
Exhibition & networking
September 3
September 3
September 3
08:00
Exhibition & networking
Welcome breakfast & registration
09:00
Main stage
Chairperson opening remarks
Tom Crist, Principal, Head of Consulting Practice, Fluvio
09:15
Main stage
Leadership briefing | Understanding the PMM landscape: Future-proofing your function and the case for a Chief Product Marketing Officer
Sunny Dhami, VP, Product & Solution Marketing, Ardoq
10:00
Main stage
Cracking the code: Unlocking critical insights through win-loss analysis
Andrew Peterson, Co-Founder & Co-CEO, Clozd
10:30
Exhibition & networking
Coffee break
11:00
Main stage
Interactive workshop | Strategically positioning your PMM team
Tamara Grominsky, Product Marketing Expert & Founder, PMM Camp
11:45
Main stage
From strategy to impact: Executing for measurable growth
Charlotte Morgan, Head of Strategic Marketing, Keyloop
Claire Aromando, Head of Enablement, Keyloop
12:15
Main stage
Trust, freedom, and experimentation: The blueprint for a high-performance PMM culture
Natalie Sweet, VP, PMM - Network & Platform, Sage
12:45
Main stage
Ask the speakers: Extended Q&A with the PMM experts
13:00
Exhibition & networking
Lunch
14:00
Main stage
Interactive workshop: Product-led vs. sales-led PMM: structuring your organisation for strategic impact
Annick Ourdi, Director, Product Marketing & Partnerships, Productsup
14:45
Main stage
Adapt or fall behind: Why PMM leaders need to stay ahead of change and how to do it
Adele Goodfellow, VP, Product Marketing, JPMorgan Chase & Co.
15:15
Exhibition & networking
Coffee break
15:45
Main stage
Networking roundtables: Navigating the PMM leadership landscape
Natalie Dhaliwal, Associate Director, Commercial Marketing, S&P Dow Jones Indices
Tom Crist, Principal, Head of Consulting Practice, Fluvio
Amit Alagh, Global Product Marketing Manager, Wolters Kluwer
16:15
Main stage
Panel | Educate to elevate: Why internal PMM advocacy is your secret growth engine
Haya Barlas, Head of Product Marketing, JustGiving
Jenny Adamson, Executive Director, Product & Growth Marketing (Private Markets), MSCI Inc.
Louise Sheppy, Global Head of Product Marketing, Financial Times
17:00
Main stage
Ask the speakers: Extended Q&A with the PMM experts
17:10
Main stage
Chairperson closing remarks
Tom Crist, Principal, Head of Consulting Practice, Fluvio
17:15
Exhibition & networking
Happy hour sponsored by Product Marketing Alliance
What's on
Main stage
Exhibition & networking
September 3
September 3
September 3
08:00
Exhibition & networking
Welcome breakfast & registration
09:00
Main stage
Chairperson opening remarks
Tom Crist, Principal, Head of Consulting Practice, Fluvio
09:15
Main stage
Leadership briefing | Understanding the PMM landscape: Future-proofing your function and the case for a Chief Product Marketing Officer
Sunny Dhami, VP, Product & Solution Marketing, Ardoq
10:00
Main stage
Cracking the code: Unlocking critical insights through win-loss analysis
Andrew Peterson, Co-Founder & Co-CEO, Clozd
10:30
Exhibition & networking
Coffee break
11:00
Main stage
Interactive workshop | Strategically positioning your PMM team
Tamara Grominsky, Product Marketing Expert & Founder, PMM Camp
11:45
Main stage
From strategy to impact: Executing for measurable growth
Charlotte Morgan, Head of Strategic Marketing, Keyloop
Claire Aromando, Head of Enablement, Keyloop
12:15
Main stage
Trust, freedom, and experimentation: The blueprint for a high-performance PMM culture
Natalie Sweet, VP, PMM - Network & Platform, Sage
12:45
Main stage
Ask the speakers: Extended Q&A with the PMM experts
13:00
Exhibition & networking
Lunch
14:00
Main stage
Interactive workshop: Product-led vs. sales-led PMM: structuring your organisation for strategic impact
Annick Ourdi, Director, Product Marketing & Partnerships, Productsup
14:45
Main stage
Adapt or fall behind: Why PMM leaders need to stay ahead of change and how to do it
Adele Goodfellow, VP, Product Marketing, JPMorgan Chase & Co.
15:15
Exhibition & networking
Coffee break
15:45
Main stage
Networking roundtables: Navigating the PMM leadership landscape
Natalie Dhaliwal, Associate Director, Commercial Marketing, S&P Dow Jones Indices
Tom Crist, Principal, Head of Consulting Practice, Fluvio
Amit Alagh, Global Product Marketing Manager, Wolters Kluwer
16:15
Main stage
Panel | Educate to elevate: Why internal PMM advocacy is your secret growth engine
Haya Barlas, Head of Product Marketing, JustGiving
Jenny Adamson, Executive Director, Product & Growth Marketing (Private Markets), MSCI Inc.
Louise Sheppy, Global Head of Product Marketing, Financial Times
17:00
Main stage
Ask the speakers: Extended Q&A with the PMM experts
17:10
Main stage
Chairperson closing remarks
Tom Crist, Principal, Head of Consulting Practice, Fluvio
17:15
Exhibition & networking
Happy hour sponsored by Product Marketing Alliance
What's on
Main stage
Exhibition & networking
September 3
September 3
September 3
08:00
Exhibition & networking
Welcome breakfast & registration
09:00
Main stage
Chairperson opening remarks
Tom Crist, Principal, Head of Consulting Practice, Fluvio
09:15
Main stage
Leadership briefing | Understanding the PMM landscape: Future-proofing your function and the case for a Chief Product Marketing Officer
Sunny Dhami, VP, Product & Solution Marketing, Ardoq
10:00
Main stage
Cracking the code: Unlocking critical insights through win-loss analysis
Andrew Peterson, Co-Founder & Co-CEO, Clozd
10:30
Exhibition & networking
Coffee break
11:00
Main stage
Interactive workshop | Strategically positioning your PMM team
Tamara Grominsky, Product Marketing Expert & Founder, PMM Camp
11:45
Main stage
From strategy to impact: Executing for measurable growth
Charlotte Morgan, Head of Strategic Marketing, Keyloop
Claire Aromando, Head of Enablement, Keyloop
12:15
Main stage
Trust, freedom, and experimentation: The blueprint for a high-performance PMM culture
Natalie Sweet, VP, PMM - Network & Platform, Sage
12:45
Main stage
Ask the speakers: Extended Q&A with the PMM experts
13:00
Exhibition & networking
Lunch
14:00
Main stage
Interactive workshop: Product-led vs. sales-led PMM: structuring your organisation for strategic impact
Annick Ourdi, Director, Product Marketing & Partnerships, Productsup
14:45
Main stage
Adapt or fall behind: Why PMM leaders need to stay ahead of change and how to do it
Adele Goodfellow, VP, Product Marketing, JPMorgan Chase & Co.
15:15
Exhibition & networking
Coffee break
15:45
Main stage
Networking roundtables: Navigating the PMM leadership landscape
Natalie Dhaliwal, Associate Director, Commercial Marketing, S&P Dow Jones Indices
Tom Crist, Principal, Head of Consulting Practice, Fluvio
Amit Alagh, Global Product Marketing Manager, Wolters Kluwer
16:15
Main stage
Panel | Educate to elevate: Why internal PMM advocacy is your secret growth engine
Haya Barlas, Head of Product Marketing, JustGiving
Jenny Adamson, Executive Director, Product & Growth Marketing (Private Markets), MSCI Inc.
Louise Sheppy, Global Head of Product Marketing, Financial Times
17:00
Main stage
Ask the speakers: Extended Q&A with the PMM experts
17:10
Main stage
Chairperson closing remarks
Tom Crist, Principal, Head of Consulting Practice, Fluvio
17:15
Exhibition & networking
Happy hour sponsored by Product Marketing Alliance

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