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Event starts in:
59

days :

1

: hours :

30

minutes

56

until early bird prices end

July 08, 2026
New York

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agenda


One location, dozens of ways to shape your festival experience. Lock in to the product marketing main stage, or mix in sessions from across the five other colocated tracks to refine your skills across the GTM lifecycle.

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What's on
July 8
July 8
July 8
09:00
Main stage
Opening remarks
Ali Hanyaloglu, Vice President of Product Marketing, Showpad
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09:15
Main stage
Message match: The ultimate PMM copy showdown starring.... You!
Matthew DePersis, Senior Technical Product Marketing Manager, IBM
Smriti Sinha, Content Lead, Youtube Marketing, Google
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10:00
Main stage
One Slack to rule them all: The executive briefing challenge
Eileen Wong, Principal Product Marketing Manager, Intuit
Diana Gruhn, Vice President of Product Marketing, Syniverse
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10:45
Exhibition and networking
Coffee break
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11:15
Main stage
Pimp my LinkedIn: The PMM branding workshop
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12:00
Main stage
The PMM prompt roundtable: Build your new AI prompt library in 15 Minutes
Steve Stano, Executive Director, Head of Morgan Stanley at Work B2B Global Product Marketing, Morgan Stanley
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12:15
Main stage
Office hours: An open Q&A for PMM career advice
Heather Rafferty Savatta, Head of Go-to-market & Performance, Product Marketing, Samsung Ads
Damian Valdes, Associate Director of Product Marketing, Spotify
Kerrie Lopez, Global Brand Product Marketing Lead, Reddit
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12:45
Exhibition and networking
Lunch
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13:45
Main stage
PMM Family Feud - The gameshow powered by the PMA community
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14:30
Main stage
The LLM lab: Ask AI about your product (before your buyers do)
Molly Chapman, Operating Advisor - Product Marketing, Apax
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15:15
Exhibition and networking
Coffee break
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15:45
Main stage
The discovery call diagnosis
Tiffany Toro, Product Marketing Lead, Walmart Connect
Sam Niro, Senior Manager, Competitive Intelligence & Strategy, Talkdesk
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16:15
Main stage
Draft day: Building the ultimate PMM team
Jodi Innerfield, Former Senior Director of Product Marketing Launch Strategy, Salesforce
Michelle Golladay, Global Directior of Customer Marketing, monday.com
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16:45
Main stage
Closing remarks
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17:00
Main stage
Happy hour
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Built for the

hands-on PMM

If you're the kind of PMM who learns by doing, this day is for you.

Test ideas, challenge assumptions, and build better ones alongside the PMMs shaping modern GTM.

Expect live messaging teardowns, debate-style sessions, open Q&As and collaborative workshops designed to help you:

→ Stress-test your positioning in real time

→ Solve real GTM challenges with product, sales, and RevOps peers

→ Leave with frameworks, tools, and connections you can use immediately

New York
July 8, 2026

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