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Event starts in:
88

days :

13

hours :

5

minutes

11

until early bird ends

June 25 & 26, 2025
London

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the agenda

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What's on
June 25
June 26
June 25
June 25
09:00
Main stage
Chairperson opening remarks
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09:15
Main stage
From Startups to Fortune 500: Two Decades of Product Marketing Lessons
Fatih Mehtap, VP of Marketing, Digital Ocean
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09:45
Main stage
Tackling the Challenges of Technical B2B Marketing
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10:15
Main stage
Pricing Strategies Unveiled: Selecting Models That Drive Success
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10:45
Exhibition, workshops and networking area
Coffee Break
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11:15
Main stage
The PMM growth playbook: prioritizing for career success & strategic Impact
Giles Tongue, Vice President Marketing, Bango
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11:45
Main stage
Fireside Chat: Product vs. brand marketing: striking the right balance at every growth stage
Adam Azor, Executive Vice President, Global Marketing, Sportradar
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12:15
Main stage
Establishing, building, and scaling product marketing within growing organizations
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12:45
Exhibition, workshops and networking area
Lunch break
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13:45
Main stage
Interactive roundtable discussions
Amit Alagh, Global Product Marketing Manager, Wolters Kluwer
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14:30
Exhibition, workshops and networking area
Interactive Workshop: Learnings from the Trenches: How to Message and Position Your Product Launch
Chloe Nicholls, Fractional Product Marketing & GTM Strategist
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15:45
Main stage
GTM Excellence: Connecting Strategy to Impact, Scale & Growth
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16:15
Main stage
Panel: Aligning teams and driving impact through cross-collaboration
Aline Bezerra, Senior Product Marketing Manager, Parfin
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17:00
Main stage
Closing remarks
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17:05
Exhibition, workshops and networking area
Happy hour
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June 26
09:00
Main stage
Opening remarks
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09:15
Main stage
Building Credibility and Cultivating Stakeholder Alliances
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09:45
Main stage
Positioning competing products while avoiding product identity disorder
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10:15
Main stage
From data to storytelling: Leveraging qualitative data and campaign performance to create deeper narratives
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10:45
Exhibition & networking
Coffee break
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11:15
Main stage
Most important product marketing skills to master for 2025: AI and Empathy
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11:45
Main stage
Networking roundtables: Overcome your biggest challenge as a PMM
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12:30
Exhibition & networking
Lunch break
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13:30
Exhibition & networking
Interactive workshop - Marketing yourself to build your PMM brand
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14:15
Main stage
Panel: The PMM Balancing Act: Tactics, Strategy & Scaling for Long-Term Impact
Louise Dunne, Senior Product Marketing Manager, Dojo
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15:00
Main stage
Closing remarks
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early bird sale now on

We’ve assembled the brightest minds in product marketing to reveal their best practices, challenges, and experiences with one mission in mind: enabling you to reach your full product marketing potential.

Sign up today and take advantage of our early bird rates, saving £300, ending Friday, 2nd May.

London
June 25 & 26, 2025

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