A 39% CTR gap exists between the top 1% of interactive demos (71%) and the top 10% (32%), based on Navattic’s State of Interactive Product Demos Report 2026. If you’re not in that top 1%, you’re leaving more than double the conversions on the table. This is your chance to put your interactive demo to the test, with live audience submissions reviewed on the spot and broken down in real time on stage. Hosted by “Dr Natalie,” who has analysed over 1,000 demos through this report, she’ll walk through practical fixes across formatting, copy, gating, CTAs, and more to help turn a good demo into a great one. Key takeaways: - What truly sets the top 1% of demos apart from the rest - How to identify and fix the exact points where your demo is losing attention - Quick, high-impact tweaks that can boost engagement and CTR - A clear framework to assess, score, and continuously improve your demos with confidence