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PMM Summit recap

Product Marketing Summit
Amsterdam 2024

Check out our highest-rated session from last year:

Product Story distillation: How to calculate your minimum viable story with Elliott Rayner, Director of Marketing, OWOW

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May 12 & 13, 2026
Amsterdam

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Check out our highest-rated session from last year:

Bringing product marketing and product management together with Aya Tange, Product Marketing Lead at Topi

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highlights...

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[Re-]Structuring your PMM team for impact

Louis Debatte-Monroy, Vice President of Product Marketing, Adyen

Seed to scale: Building your product marketing team for company growth

Jenn Gbur, Head of Product Marketing, Road

The value of impactful messaging frameworks for B2B & B2C audiences

Jui Tamhane, Product Marketing Manager, Google

Riana Frischman, Senior Product Marketing Manager, Amazon Fashion, Amazon

Our Stats

30

Speakers

150+

Attendees

80%

Senior management

100+

Companies

What our
attendees say...

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Product Marketing Summit Amsterdam 2024

Discover other events from The Alliance and see opportunities to elevate your career.

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May 12 & 13, 2026
Amsterdam

“PMA understand what PMMs want and have built an amazing conference to match with a diverse representation of speakers, presentation formats with roundtable discussions to break up the day, it's a must attend event."

- Product Marketing Manager, Microsoft

Attendee Testimonial

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Agenda
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Measure the impact of product marketing and prove your strategic value with impactful KPIs.

Metrics

Product Marketing Manager

Increase efficiency, productivity, and competitiveness by harnessing the power of AI and automation.

Emerging technology

Product Marketing Manager

Learn to effectively engage key stakeholders across your business to increase GTM efficiency and accelerate revenue.

Cross-functional collaboration

Product Marketing Manager

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Capture the voice of your customer to create strategic messaging that maximizes competitive differentiation in crowded markets.

Messaging & positioning

Product Marketing Manager

Direct complex go-to-market strategies to improve launches for faster market penetration.

Go-to-market

Product Marketing Manager

Learn to effectively engage key stakeholders across your business to increase GTM efficiency and accelerate revenue.

Strategies to scale

Product Marketing Manager

Watch our past
summits while you wait

With a PMA Pro+ membership you get access to every session, from every summit, forever, plus a whole lot more.

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A snapshot of

our speakers...

Elliott
Rayner
CMO
OWOW
Justin
Vaughan-Brown
VP of Marketing
Basis Technologies
Chris
Wedemeier
VP, Product Marketing
Sportradar
Raïsa
van Olden
Director, Product Marketing
Puzzel
Rick
Hebly
Director, Product Marketing
Acronis
Anna
Borbotko
Sales Enablement Lead (B2B)
TomTom
Mike
Kolman
Senior Product Marketing Manager
Salesforce
Ksenia
Rabinovich
Product Marketing Manager
Unified Streaming
Ashley
Herbert
Global Director of Product Marketing
Sendcloud
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May 12 & 13, 2026
Amsterdam

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Join 95,000+ passionate PMMs across the globe to exchange ideas, attend local meet-ups, get answers to your questions, and find new job opportunities. Join the community.

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