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until the festival - get your bucket hats ready🎪

June 17, 2027
London

This year's
full agenda

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What's on
Networking breaks
Product Marketing | Main stage
2025 agenda
Co-located tracks
2025 agenda
2025 agenda
08:00
Networking breaks
Networking breakfast & registration
09:00
Product Marketing | Main stage
Opening remarks
09:15
Product Marketing | Main stage
PMM x The Traitors | The messaging roundtable: Faithful, flawed, or full-on traitor?
Kelly Masters, Director, Product Marketing, Sitecore
09:45
Networking breaks
Interactive workshop | Show your impact: Building a PMM comms system that scales with you
09:45
Product Marketing | Main stage
Earn the headline slot: How to build a PMM career that commands the stage
Aaron Eckelt, PMM, Orgvue
Anna Szczerkowska, PMM Lead, Gorilla
Andrew Keating, VP, Product and Solutions Marketing, LogicMonitor
10:30
Networking breaks
Coffee break
11:00
Product Marketing | Main stage
Improve this answer: A live competitive intelligence challenge
11:30
Product Marketing | Main stage
Demo doctor live: The prescription for a top 1% demo
Natalie Marcotullio, Head of Growth & Product Marketing, Navattic
12:00
Product Marketing | Main stage
Panel | The PMM measurement reset: What’s vanity, what’s real, and how to prove impact
Connagh Flynn, Head of Commercial Insight, Aston Martin F1 Team
Rebecca Porter, Head of Product Marketing, Vortexa
12:45
Networking breaks
Lunch
13:45
Product Marketing | Main stage
PMM x Dragons’ Den | Convince the room: Defending your big idea live
Amruta Hunnurkar, GTM & PMM Lead, EMEA, Alexa and Echo, Amazon
Hector GHF, Product Marketing Lead, ClearBank
14:30
Networking breaks
Interactive workshop | Tagline or trainwreck?: A hands-on positioning workshop
Story Tweedie-Yates, VP, Marketing, Geordie AI
14:30
Product Marketing | Main stage
PMM on the front line: Step into the sales battlefield
Ana Paula Lafuente, Product Marketing Coordinator & PMA Ambassador, Afya
15:15
Networking breaks
Coffee break
15:45
Product Marketing | Main stage
No likey, no lighty: Putting product launches to the test
Emily Pentony, Senior PMM, Wellhub
Alan McAlpine, Product Marketing Lead, Oscilar
16:30
Product Marketing | Main stage
Closing remarks & final icebreaker
17:00
Networking breaks
Happy hour sponsored by Product Marketing Alliance
Co-located tracks
What's on
Networking breaks
Product Marketing | Main stage
2025 agenda
Co-located tracks
2025 agenda
2025 agenda
08:00
Networking breaks
Networking breakfast & registration
09:00
Product Marketing | Main stage
Opening remarks
09:15
Product Marketing | Main stage
PMM x The Traitors | The messaging roundtable: Faithful, flawed, or full-on traitor?
Kelly Masters, Director, Product Marketing, Sitecore
09:45
Networking breaks
Interactive workshop | Show your impact: Building a PMM comms system that scales with you
09:45
Product Marketing | Main stage
Earn the headline slot: How to build a PMM career that commands the stage
Aaron Eckelt, PMM, Orgvue
Anna Szczerkowska, PMM Lead, Gorilla
Andrew Keating, VP, Product and Solutions Marketing, LogicMonitor
10:30
Networking breaks
Coffee break
11:00
Product Marketing | Main stage
Improve this answer: A live competitive intelligence challenge
11:30
Product Marketing | Main stage
Demo doctor live: The prescription for a top 1% demo
Natalie Marcotullio, Head of Growth & Product Marketing, Navattic
12:00
Product Marketing | Main stage
Panel | The PMM measurement reset: What’s vanity, what’s real, and how to prove impact
Connagh Flynn, Head of Commercial Insight, Aston Martin F1 Team
Rebecca Porter, Head of Product Marketing, Vortexa
12:45
Networking breaks
Lunch
13:45
Product Marketing | Main stage
PMM x Dragons’ Den | Convince the room: Defending your big idea live
Amruta Hunnurkar, GTM & PMM Lead, EMEA, Alexa and Echo, Amazon
Hector GHF, Product Marketing Lead, ClearBank
14:30
Networking breaks
Interactive workshop | Tagline or trainwreck?: A hands-on positioning workshop
Story Tweedie-Yates, VP, Marketing, Geordie AI
14:30
Product Marketing | Main stage
PMM on the front line: Step into the sales battlefield
Ana Paula Lafuente, Product Marketing Coordinator & PMA Ambassador, Afya
15:15
Networking breaks
Coffee break
15:45
Product Marketing | Main stage
No likey, no lighty: Putting product launches to the test
Emily Pentony, Senior PMM, Wellhub
Alan McAlpine, Product Marketing Lead, Oscilar
16:30
Product Marketing | Main stage
Closing remarks & final icebreaker
17:00
Networking breaks
Happy hour sponsored by Product Marketing Alliance
Co-located tracks
What's on
Networking breaks
Product Marketing | Main stage
2025 agenda
Co-located tracks
2025 agenda
2025 agenda
08:00
Networking breaks
Networking breakfast & registration
09:00
Product Marketing | Main stage
Opening remarks
09:15
Product Marketing | Main stage
PMM x The Traitors | The messaging roundtable: Faithful, flawed, or full-on traitor?
Kelly Masters, Director, Product Marketing, Sitecore
09:45
Networking breaks
Interactive workshop | Show your impact: Building a PMM comms system that scales with you
09:45
Product Marketing | Main stage
Earn the headline slot: How to build a PMM career that commands the stage
Aaron Eckelt, PMM, Orgvue
Anna Szczerkowska, PMM Lead, Gorilla
Andrew Keating, VP, Product and Solutions Marketing, LogicMonitor
10:30
Networking breaks
Coffee break
11:00
Product Marketing | Main stage
Improve this answer: A live competitive intelligence challenge
11:30
Product Marketing | Main stage
Demo doctor live: The prescription for a top 1% demo
Natalie Marcotullio, Head of Growth & Product Marketing, Navattic
12:00
Product Marketing | Main stage
Panel | The PMM measurement reset: What’s vanity, what’s real, and how to prove impact
Connagh Flynn, Head of Commercial Insight, Aston Martin F1 Team
Rebecca Porter, Head of Product Marketing, Vortexa
12:45
Networking breaks
Lunch
13:45
Product Marketing | Main stage
PMM x Dragons’ Den | Convince the room: Defending your big idea live
Amruta Hunnurkar, GTM & PMM Lead, EMEA, Alexa and Echo, Amazon
Hector GHF, Product Marketing Lead, ClearBank
14:30
Networking breaks
Interactive workshop | Tagline or trainwreck?: A hands-on positioning workshop
Story Tweedie-Yates, VP, Marketing, Geordie AI
14:30
Product Marketing | Main stage
PMM on the front line: Step into the sales battlefield
Ana Paula Lafuente, Product Marketing Coordinator & PMA Ambassador, Afya
15:15
Networking breaks
Coffee break
15:45
Product Marketing | Main stage
No likey, no lighty: Putting product launches to the test
Emily Pentony, Senior PMM, Wellhub
Alan McAlpine, Product Marketing Lead, Oscilar
16:30
Product Marketing | Main stage
Closing remarks & final icebreaker
17:00
Networking breaks
Happy hour sponsored by Product Marketing Alliance
Co-located tracks

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