Trinh Thai is a marketing leader with over 15 years of experience in marketing, branding, comms and digital transformation. As Vice President of B2B Marketing at Mastercard she leads the global marketing team for B2B Services Partner Marketing, and drives innovative, scalable campaigns while leveraging AI to grow partner engagement and channel sales. With a strong background in payments and tech and with a passion for data-driven marketing, Trinh plays a key role in building and advancing Mastercard's mission to expand its Partner ecosystem business on a global level. Prior to her current role, Trinh held key leadership positions at companies such as Klarna, Lazada (Alibaba Group), and Lenovo focusing on both B2B and B2C Marketing and Comms, where she honed her expertise in global strategic marketing, go-to-market strategies, market expansion, brand management, and customer and partner experience. Her career is marked by a commitment to excellence and a focus on delivering impactful results that align with business goals.