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Nisha

Baxi

Head of AI Scaled Support, NPS & Community

Gong

Nisha Baxi is a GTM leader at top Silicon Valley startup, Gong. Nisha has had the pleasure of growing a prominent Silicon Valley entrepreneurship organization to 15K members, built programs and frameworks at Microsoft, Salesforce, and Facebook that are still used today and are continuing to drive adoption and fostering loyalty. Nisha is also the Co-Chair of the Northern California Coastal Region Tiffany Circle, Board Member of the Silicon Valley Chapter Red Cross. She has been a volunteer since 1999 when she joined as a high school freshman in Youth Services and confers the Annual Nisha Baxi Award for the Volunteer of the Year recognizing a youth member of the community yearly. Her passion comes from the joy of bringing people together to achieve a common goal. You will find Nisha assembling a panel of Fortune 100 executives, enabling teams who are passionate about new ideas, and mentoring and being mentored by folks along the way. Nisha lives in Mountain View with her partner, Neel and 10 month old daughter, Emilia.

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09 September 2026 14:15 - 14:45

Making AI work for developer-first messaging

Developers have finely tuned radar for marketing that doesn't ring true. The wrong word, the wrong framing, or a description that glosses over how something actually works is enough to lose them entirely. For developer marketers, that gap between what your product does and how to communicate it convincingly has always been hard to close without deep technical fluency. AI is changing that. In this session, we'll look at how developer marketers are using AI tools to get closer to the developer mindset, sharpen their technical messaging, and produce content that earns credibility rather than eye-rolls. From generating realistic code examples to stress-testing copy against a synthetic developer audience, you'll leave with practical ways to put AI to work on the hardest part of the job.