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Rodrigo
Silva
Head of Product & Executive Marketing
Caju
EN: Rodrigo Silva is Head of Product Marketing at Caju, with over 10 years of experience leading go-to-market, growth, and positioning strategies across fintech, SaaS, and tech. He has built and scaled product marketing functions, led multi-product portfolio strategy, and driven adoption across B2B and B2C markets. Before Caju, he held leadership roles at Nubank and IBM. PT: Rodrigo Silva é Head de Product Marketing na Caju, com mais de 10 anos de experiência liderando estratégias de go-to-market, growth e posicionamento em fintech, SaaS e tecnologia. Já estruturou e escalou áreas de product marketing, liderou estratégias para portfólios multi-produto e impulsionou adoção em mercados B2B e B2C. Antes da Caju, atuou em posições de liderança no Nubank e na IBM.
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13 August 2026 13:30 - 14:15
Panel - Beyond the prompt: The irreplaceable skills of the 2030 PMM.
As AI transforms how product marketing is executed, an essential question arises: what cannot be automated? In this panel, we will explore the skills that will define the next generation of PMMs, going beyond tools, prompts, and automation. From strategic thinking to cross-functional influence, understand what it will take to remain relevant and lead in an increasingly AI-driven landscape. You can expect discussions on: - The human skills that AI cannot replace, and why they will be even more valuable - How the role of the PMM is evolving with automation - Where to invest your time to remain competitive in the long term - How to balance efficiency with strategic thinking and creativity A session for those who want to go beyond the present and prepare for the future of the PMM.