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Julia
Lage
Marketing Lead
V360
Julia Lage is a Marketing Lead at V360 with extensive experience spanning product marketing, consumer insights, branding, and go-to-market strategy across leading B2B SaaS and consumer technology companies. Having held marketing and product marketing roles at V360, Nubank, and OLX Brasil, she brings a unique perspective on connecting customer insights with business growth. Throughout her career, Julia has led positioning and value proposition development, GTM strategies, brand building, customer research, and growth initiatives. She specializes in translating deep consumer and market insights into marketing strategies that drive adoption, strengthen brands, and create meaningful customer experiences. At V360, she built the company's marketing function from the ground up, leading initiatives across branding, ABM, CRM, content, events, and marketing operations. A passionate advocate for customer-centric marketing, Julia is known for blending the creativity of B2C marketing with the complexity of enterprise SaaS, helping organizations create differentiated brands and memorable experiences that resonate long before the buying decision is made.
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13 August 2026 13:30 - 14:15
Panel - Beyond the prompt: The irreplaceable skills of the 2030 PMM.
As AI transforms how product marketing is executed, an essential question arises: what cannot be automated? In this panel, we will explore the skills that will define the next generation of PMMs, going beyond tools, prompts, and automation. From strategic thinking to cross-functional influence, understand what it will take to remain relevant and lead in an increasingly AI-driven landscape. You can expect discussions on: - The human skills that AI cannot replace, and why they will be even more valuable - How the role of the PMM is evolving with automation - Where to invest your time to remain competitive in the long term - How to balance efficiency with strategic thinking and creativity A session for those who want to go beyond the present and prepare for the future of the PMM.