SpeakersAgendaWhy attendPartners
Locations ▼
Training

Download brochure

Register now

Download Brochure

Watch OnDemand

Call to action
Your text goes here. Insert your content, thoughts, or information in this space.
Button

Back to speakers

Jean
Durval
Product Marketing & Procurement Strategist
Seazone
EN: Jean Durval is a strategist with over 10 years of experience across procurement, supply chain, and B2B business strategy. His background spans sectors including energy, aviation, construction, and consulting, with deep expertise in strategic sourcing, supplier management, procurement transformation, and stakeholder engagement. More recently, he has expanded into product marketing, combining business context, strategic thinking, and market-facing storytelling. Jean is also the creator of #VidaDeComprador, where he shares sharp, human insights on procurement, career growth, and the realities of working in B2B. PT-BR: Jean Durval é um estrategista com mais de 10 anos de experiência em compras, supply chain e estratégia de negócios B2B. Sua trajetória passa por setores como energia, aviação, construção civil e consultoria, com sólida atuação em strategic sourcing, gestão de fornecedores, transformação de procurement e gestão de stakeholders. Mais recentemente, expandiu sua atuação para product marketing, unindo contexto de negócio, pensamento estratégico e construção de narrativas voltadas ao mercado. Jean também é o criador do #VidaDeComprador, onde compartilha reflexões humanas e provocativas sobre compras, carreira e os bastidores do universo B2B.
Button
13 August 2026 15:45 - 16:15
The first "Yes" in PMM: The behind-the-scenes story of a transition told by those who hired and those who lived it
Entering product marketing isn't about having the perfect path. It's about winning that first "yes." In this session, you'll follow a direct conversation between those who hired and those who made the transition. No ready-made formulas – just the decisions, doubts, and factors that truly weighed on this process. They will share what caught their attention, what almost didn't work out, and what made the difference in entering PMM. You'll leave with: - A clearer vision of what really matters to those who hire - Practical ways to position your experience, even without an "ideal" background - Realistic expectations about the first few months after the transition If you're trying to enter PMM, this is the most honest version of that process.