PMM Summit recap
Product Marketing Summit
Amsterdam 2024
Check out our highest-rated session from last year:
Product Story distillation: How to calculate your minimum viable story with Elliott Rayner, Director of Marketing, OWOW
Hear why our past
attendees love PMM summit...
Check out our highest-rated session from last year:
Bringing product marketing and product management together with Aya Tange, Product Marketing Lead at Topi
Watch previous
summit highlights...
[Re-]Structuring your PMM team for impact
Louis Debatte-Monroy, Vice President of Product Marketing, Adyen
Seed to scale: Building your product marketing team for company growth
Jenn Gbur, Head of Product Marketing, Road
The value of impactful messaging frameworks for B2B & B2C audiences
Jui Tamhane, Product Marketing Manager, Google
Riana Frischman, Senior Product Marketing Manager, Amazon Fashion, Amazon
Our Stats
15+
Speakers
150+
Attendees
80%
Senior management
75+
Companies
What our
attendees say...
Register for
Product Marketing Summit Amsterdam 2024
Discover other events from The Alliance and see opportunities to elevate your career.
“PMA understand what PMMs want and have built an amazing conference to match with a diverse representation of speakers, presentation formats with roundtable discussions to break up the day, it's a must attend event."
Product Marketing Manager, Microsoft
Attendee Testimonial
Agenda
at a glance
Define the right metrics, prove the value of PMM, and connect your work directly to business outcomes.
Métricas, measurement & impact
Product Marketing Manager
Leverage AI and automation to streamline processes, accelerate execution, and scale your impact.
AI, automation & the future of PMM
Product Marketing Manager
Strengthen collaboration across product, sales, and marketing to drive alignment and execute more effective GTM strategies.
Cross-functional influence & alignment
Product Marketing Manager
Capture the voice of the customer to craft strategic messaging that maximizes competitive differentiation in crowded markets.
Messaging & positioning
Product Marketing Manager
Plan and execute high impact launches with clear positioning, strong alignment, and repeatable GTM frameworks.
Go-to-market execution
Product Marketing Manager
Build scalable systems, processes, and playbooks to help your team grow and operate more efficiently.
Scaling PMM programs
Product Marketing Manager
Watch our past
summits while you wait
With a PMA Pro+ membership you get access to every session, from every summit, forever, plus a whole lot more.
A snapshot of
our speakers...
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Get a detailed overview of everything you can expect from the summit.
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Gallery of
last year's summit
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Join 95,000+ passionate PMMs across the globe to exchange ideas, attend local meet-ups, get answers to your questions, and find new job opportunities.
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