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Stela
Mazoli Jaouiche
Latin America Customer Marketing Manager
Docplanner
EN: Stela Mazoli Jaouiche has over 12 years of experience in Product Marketing. She was responsible for creating the Product Marketing area at Magalu from scratch, worked as Senior PMM at QuintoAndar, leading growth and positioning strategies, and is currently a Customer & Product Marketing Manager with global operations at Docplanner. Recognized for combining strategy and execution, she is also a professor, mentor at TERA, and Ambassador for the Product Marketing Alliance in Brazil. PT: Stela Mazoli Jaouiche tem mais de 12 anos de carreira construída em Product Marketing. Foi responsável por criar do zero a área de Product Marketing no Magalu, atuou como Senior PMM no QuintoAndar, liderando estratégias de crescimento e posicionamento, e hoje é Customer & Product Marketing Manager com atuação global na Docplanner. Reconhecida por unir estratégia e execução, também é professora, mentora na TERA, além de Embaixadora no Brasil da Product Marketing Alliance.
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06 August 2025 12:00 - 12:45
Interactive roundtable discussions: Overcoming your biggest challenge as a product marketer
In this session 5 unique discussions are happening concurrently, find the table discussing your biggest pain point or opportunity and join the conversation. Every table will be hosted by an industry expert so come prepared to discuss, learn, network, and share. Topics include: - How to launch complex products with little budget, little time and little market knowledge (Mariana Braoio) - Creating a Product Marketing function from scratch - Fostering collaboration, teamwork, and trust in remote/hybrid Product Marketing teams - Differentiation: How do you stand out when every category is crowded and feature parity has never been easier to achieve - Navigating new leadership. Tips for proving and enhancing the value of product marketing in an evolving team - How to work closely with sales as a PMM