Linda Franklin is a Senior Product Marketing Manager at Experian Health, where she thrives on weaving together go-to-market strategies and messaging that resonate. With over a decade of experience across various industries—from entertainment to financial services and healthcare—she enjoys piecing together insights and collaborating with cross-functional teams to bring products to market. One of her proudest moments was building the product marketing function at Crossover Health from the ground up, where she launched the company’s first mobile app. When she’s not diving into her favorite product marketing podcasts, she can be found experimenting in the kitchen with new recipes, enjoying time with her husband, or developing her new skill of horseback riding (and yes, she did once place the saddle on backwards). She is all about making work fun and finding joy in the little things!