PMM Summit recap
Last year's most
popular session
Hit rewind and catch up with the highest-rated session from Product Marketing Summit Washington, D.C. 2025.
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Until December 5, 2025
Product Marketing Summit
Washington, D.C.
Unlocking growth with the product marketing operating system
Axel Kirstetter, Vice President, Global Product Marketing, Guidewire Software
Erin Parkins, Principal Product Marketing Manager, Strategy and Operations, Guidewire Software
Watch past
summit highlights
The one (simple) rule for better messaging
Emma Stratton, Messaging Expert & Founder, Punchy
Unlocking growth with the product marketing operating system
Axel Kirstetter, Vice President, Global Product Marketing, Guidewire Software
Erin Parkins, Principal Product Marketing Manager, Strategy and Operations, Guidewire Software
Accelerating success: Strategic approaches to building PMM teams
Chris Radanovic, Director, Product Marketing, Infobip
Our Stats
15+
Speakers
100+
Attendees
80%
Senior management
75+
Companies
What our
attendees say...
“PMA understand what PMMs want and have built an amazing conference to match with a diverse representation of speakers, presentation formats with roundtable discussions to break up the day, it's a must attend event."
- Product Marketing Manager, Microsoft
Attendee Testimonial
Agenda
at a glance
Learn how the best PMMs are expanding their influence beyond taking orders, to become strategic partners across the business.
Redefine your role
Product Marketing Manager
Use AI on messaging, launches and the busywork in between, so you have more time for the decisions only you can make.
Make AI your sidekick
Product Marketing Manager
Get sales using what you build. Find out why good decks go unused, and how PMM and enablement build tools reps choose to use.
Collaboration that clicks
Product Marketing Manager
Make your message stick. Say what your product does in a way that customer recognize, remember and repeat.
Messaging & positioning
Product Marketing Manager
Decide which releases deserve a launch. Turn a constant stream of releases into launch moments that actually move the market.
Lead GTM beyond launch day
Product Marketing Manager
Build an ROI case nobody can poke holes in. Separate evidence from estimates and give sales and buyers a number they can actually defend.
Prove your ROI
Product Marketing Manager
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