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Event starts in:
56

days :

22

: hours :

8

minutes

5

until ticket prices increase

June 17 & 18, 2026
Grand Hyatt Seattle
721 Pine Street
Seattle

Join our
workshops

These exclusive sessions are available only to ticket holders and will be packed with valuable insights and fun, hands-on learning.

Please note that seats are limited, and pre-registration is mandatory. Workshop passes are only available to summit pass holders. Registration opens the week of May 26.

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Full agenda

An overview of
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Launch lab: AI-enhanced strategies for product success

June 17, 11.15-12.00

Explore how AI can optimize product and feature launches in this interactive workshop. Learn practical AI-driven strategies, then apply them in a hands-on team exercise to develop and pitch an AI-enhanced launch plan.

Hannah Pickering, Ambassador, Product Marketing Alliance

Ready, set, launch: A product marketer’s fire drill

June 17, 14.00-14.45

Dive into the chaos of a high-speed launch simulation to sharpen your messaging, validate your go-to-market strategy with real customer insights, and learn how to thrive - and even have fun - under pressure.

Philippe Boutros, CEO & Co-founder, GetWhys

Launch lab: AI-enhanced strategies for product success

June 17, 15.15-16.15

Explore how AI can optimize product and feature launches in this interactive workshop. Learn practical AI-driven strategies, then apply them in a hands-on team exercise to develop and pitch an AI-enhanced launch plan.

Hannah Pickering, Ambassador, Product Marketing Alliance

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Launch lab: AI-enhanced strategies for product success

June 17, 11.15-12.00

Explore how AI can optimize product and feature launches in this interactive workshop. Learn practical AI-driven strategies, then apply them in a hands-on team exercise to develop and pitch an AI-enhanced launch plan.

Hannah Pickering, Director, PMM, Centivo

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Ready, set, launch: A product marketer’s fire drill

June 17, 14:00-14.45

Dive into the chaos of a high-speed launch simulation to sharpen your messaging, validate your go-to-market strategy with real customer insights, and learn how to thrive - and even have fun - under pressure.

Philippe Boutros, CEO & Co-founder, GetWhys

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Tech talk 101: Navigating the world of technical product marketing

June 18, 9:45-10:45

Connect with fellow technical product marketers to share insights on engaging developers, simplifying complex concepts, and measuring impact. This interactive roundtable offers a space to discuss challenges, best practices, and strategies for success.

Katie Miller, Former Director of Developer Marketing at Slack

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The PMM puzzle: Putting the pieces together for success

June 18, 11.15-12.00

Learn how to align product marketing with business goals and build a strong foundation for success. This interactive workshop covers key strategies, team coordination, and essential tools to drive growth, especially in the early stages of a product marketing function.

Wendy Werblin, Director, Product Marketing, ScriptPro

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Join 95,000+ passionate PMMs across the globe to exchange ideas, attend local meet-ups, get answers to your questions, and find new job opportunities. Join the community.

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Want to discuss large group discounts, or just find out more about the summit? We're a friendly bunch - get in touch.

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