Sanjay Kidambi is a product marketing leader, an engineer by training, and a storyteller at heart, with a passion for crafting narratives that drive transformative technology adoption. As a seasoned professional with experience at Microsoft, Yahoo, Qualtrics, and now Koch Industries (Infor), he has shaped and marketed products that have impacted over a billion users. Sanjay believes product marketing is about uncovering and telling compelling stories that change customer behavior, guide product development, and attract investment. Sanjay’s career path, which spans roles not just in product marketing but also in product planning and business strategy, reflects his interest in exploring and learning different facets of a business. These adjacent experiences have helped him become a strategic product marketing leader capable of influencing cross-functional leaders and plans. When he’s not absorbed in value propositions and messaging, you’ll likely find him reading Yuval Harari’s books, trying to win tennis matchups, engaging in philosophical discussions on human nature, or attempting to keep his kids away from video games.