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Renat

Gersch

Senior Director of Product Marketing

Ex-Treasure Data, Wrike, [24]7.ai

Renat is passionate about unlocking the “magical value” of complex technology solutions as a cornerstone for go-to-market success. She has crafted compelling portfolio narratives that energize and bring clarity to technical concepts, while driving business outcomes in highly competitive markets. Striving to strike the winning combination of storytelling and execution excellence, she leads global product marketing teams with responsibility for product GTM, customer evidence, competitive intelligence, analyst relations, evangelism and messaging. Prior to Treasure Data she led Product Marketing at Wrike, [24]7.ai and Audience Marketing at SAP Australia.

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10 September 2024 15:30 - 16:00

Hosted roundtable discussions: Utilizing market research, collaborating with product, and managing a messaging refresh

Select your topic, sit down with our subject-matter expert, and get stuck into the discussion. Select from: • How to work with product - Angus Maclaruin, Director of Product Marketing at BILL • Using market research to drive PMM - Arianna Schatzki-McClain, Director of Product Marketing at Virta Health • Practical messaging and positioning: 5% expertise and insights, 15% research, 80% change management - Renat Gersch, Product Marketing Expert & Advisor (Ex-Senior Director of Product Marketing at Treasure Data, Wrike, [24]7.ai)