Senior Technical Product Marketing Manager
Treasure Data
Zack Wenthe is a Senior Technical Product Marketing Manager for Treasure Data. He often speaks about the marketing and customer data industry at industry events, webinars, and virtual conferences. Having spent the majority of his career in marketing and marketing consulting, Zack now gets to tell the CDP story to help marketing teams eliminate the friction caused by silos, inefficiencies, and lack of understanding of their true customers. Zack lives with his wife and two kids and another away at college.
25 May 2023 11:30 - 12:00
The storytellers edge: learn the secrets to crafting compelling stories that work
It's no secret stories are powerful, but this isn't just another session on how we need to use more stories. Instead, we will go deep into the story frameworks and tools to help you craft stories that win (way more than any slot machine). These are the tricks I’ve learned and complied from Hollywood, Vegas Shows, Improv, Stand-up Comedy, and even a psychologist or two, so you can immediately build a better narrative and unlock the power of stories for your entire organization.