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Nadine
Pyter
VP, Product & Solution Marketing
PROS
Nadine Pyter is a senior marketing executive with more than 15 years of experience leading high-performing B2B SaaS and enterprise software marketing teams. As Vice President, Product and Solution Marketing at PROS, Nadine shapes global go-to-market strategy for AI-powered pricing and revenue optimization solutions, helping complex organizations unlock profitable, omnichannel growth. Throughout her career, Nadine has built a reputation for tackling challenging growth mandates and delivering measurable results. Her expertise spans product marketing, revenue marketing, account-based marketing, demand generation, brand strategy, and partner channel programs. She has led teams through acquisitions, new market entry, and major shifts in business models—consistently aligning product, sales, and marketing around a shared view of the customer. Before joining PROS, Nadine held executive and senior leadership roles at PaySimple, JumpCloud, SolarWinds (via the Confio Software acquisition), and Embarcadero Technologies, where she drove integrated go-to-market plans, scaled content and demand engines, and launched high-impact product campaigns that exceeded growth targets.
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02 April 2025 14:45 - 15:15
PMM 2030: The next frontier
A forward-looking conversation about how PMM roles, expectations, and influence are evolving. This closing session offers a strategic view of what’s next — from skills and workflows to leadership opportunities and cross-functional expectations. Key takeaways: - Understand the emerging responsibilities reshaping PMM. - Prepare for the skills and tools that define PMM’s future. - Adopt a forward-facing mindset centered on impact and influence.