Megan Pratt is a seasoned Product Marketing Leader with deep expertise in positioning, messaging, and storytelling. She excels at helping companies connect with their customers by crafting compelling narratives that drive engagement and facilitate goal achievement. Megan's journey into product marketing began with a passion for storytelling. As the first head of product marketing at high-growth startups such as Alyce and Encamp, she discovered that memorable brands are those that deeply understand their customers and communicate in clear, concise, and emotionally resonant ways. Building upon her in-house leadership experience, Megan founded Product Marketing House, a consultancy dedicated to assisting businesses in establishing strong marketing foundations. Through this venture, she offers tailored strategies to help clients construct their ideal marketing frameworks. Megan is committed to empowering organizations to articulate their unique stories effectively, fostering lasting customer relationships and driving business success.