12 November 2026 12:00 - 12:45
Roundtable discussions | Leading through influence
Product marketing rarely comes with formal authority, yet PMMs are expected to align stakeholders across product, sales, leadership, and customer success, often while balancing competing priorities they don't control. This roundtable brings that challenge into the open, giving attendees the chance to work through their hardest influence problems with peers facing the same dynamics, not just hear a single perspective from a stage.
Each table tackles a different angle on leading without authority:
1. Lost in translation: Whispers from the field ( Led by Mona Bhadauria)
2. How a PMM keeps the cross-functional teams aligned (Led by George Nie)
3. Closer to marketing or closer to product: Positioning PMM for impact (Led by Aaftab Ahluwalia)
4. Bringing product Marketing in early (Led By Holly Corbett)
Attendees will move through candid, structured discussion designed to surface real tactics they can bring back to their own teams, not generic advice.