Head of Product Marketing, Marketplace
Walmart
Sylvia Xie is Head of Product Marketing, Marketplace at Walmart, where she leads platform-wide go-to-market strategy across Walmart Marketplace’s multi-billion-dollar ecosystem.
A strategic marketing leader with more than 15 years of experience, Sylvia specialises in building and scaling product marketing functions that translate complex technologies, including AI-driven fulfillment, personalization, and commerce infrastructure, into clear, customer-centric value narratives.
Prior to Walmart, she led global digital product marketing and analytics at LVMH across 46 markets, and earlier drove AI platform GTM initiatives for IBM Watson-powered commerce solutions.
Known for her expertise in platform growth, AI product marketing, and global GTM leadership, Sylvia is also a frequent speaker on commerce innovation, consumer trends, and women’s leadership.