Customer Advisory Boards (CABs) are one of the most powerful yet underutilized tools in a product marketer’s toolkit. Sharon Markowitz shares examples from LinkedIn, Zoom, and Intuit, showing how CABs validate messaging, shape product roadmaps, and drive growth in new regions. Joined by guest expert Irene Yam, author of Build a World-Class Customer Advisory Board, will share her perspective on hot topics like AI. If you want to influence, and drive growth, this is a session not to be missed!