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Natalie
Marcotullio
Head of Growth & Product Marketing
Navattic
Natalie Marcotullio is the Head of Growth & Product Marketing at Navattic, an interactive demo platform. There she focuses on helping SaaS companies give their prospects a better buying experience. Natalie is a 2x solo marketer at SaaS startups - covering everything from GTM strategy, positioning and messaging, to full-funnel marketing.
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10 September 2025 15:30 - 16:00
Panel - PMM leaders' journeys on using AI for product content (and how to use it without sacrificing quality)
Using AI is now a mandated part of most PMMs’ day-to-day, but we often hear about frustrations with hallucinated features, off-brand messaging, or low-quality product copy. In this session, we’ll cover a few product marketing leaders' real experiences with implementing and adopting AI across their teams. Then go into their high-level philosophies on AI, examples of using AI in their content, and strategies to keep AI content accurate and consistent. y with a clear roadmap to save time, reduce rework, and ensure your product marketing always hits the mark.