Product Marketers have more data than ever, but you’re being asked to move faster than you can listen. Behavioral signals can tell you what customers are doing and AI tools can instantly generate strategy. What’s critically missing? Real-time, human insights specific to your product, company, and market. In this session, you'll learn how to close the feedback gap by building a continuous insights practice that powers confident GTM decisions. We'll show you how to layer feedback with behavioral signals and AI analysis to deeply understand your customer base without the long lead times and big budgets. Key takeaways: - A practical framework for gathering continuous customer insights that support marketing, sales, and customer success - How to combine feedback, behavioral data, and AI-powered analysis to make faster, more confident GTM decisions - Templates and workflows ready to implement immediately