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Mary
Sommerville
Creative Director
Ghostranch
Mary is a Brooklyn-based Creative Director at Ghostranch Communications. She and her team elevate presentations by combining their traditional design expertise with strategic thinking, ensuring that each presentation is both beautiful and memorable.
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10 September 2024 11:15 - 11:45
Fireside chat - From afterthought to secret weapon: An inside look at RingCentral’s culture of presentation excellence
We get it, PowerPoint and Google Slides are both a blessing and a curse for B2B selling. Those last-minute "build a deck" requests? The stuff of nightmares, right? What's worse? Sellers creating their own rogue decks—ugh!!! And don't go thinking that our product-led PMMs are immune to "Death by PowerPoint," for they are also held accountable for high visibility conference keynotes, and make or break analyst presentations. When done right, we know that world-class presentations can do wonders for our brands, our products, and our careers. What if there was a better way to approach your next slide presentation, rolling those one-off decks into a broader strategy? Join this fireside chat featuring RingCentral’s VP of Industry and Product Marketing, Esther Yoon, who understands that successful presentations go far beyond “making slides pretty.” Hear how RingCentral takes a systems approach to crafting (and scaling) mission-critical communications to maximize the impact of every presentation. Led by their product marketing team, we’ll dive into RingCentral's "presentation design system" that starts with their go-to-market narrative, uses repeatable visual storytelling techniques, and achieves the highest of quality from an iterative design process.