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Hai
Habot
VP of Product
JustGiving
Currently serving as VP of Product and Strategy at Gofundme, the world's largest community of givers, Hai has been leading growth, product, and strategy for more than 20 years in early stage startups as well as Fortune 500 companies. Prior to his current role, Hai served as a Product and Business leader at RingCentral (NYSE: RNG), Stubhub (NASDAQ: EBAY) and Walmart (NYSE: WMT), where he led tech delivery, innovation, strategy and go-to-market teams. Earlier in his career, Hai held leadership and advisory roles at multiple hyper-growth, venture-backed B2C and B2B tech startups, including: R2A Labs (Founder and CEO), Fulfil, Apester, ClarityRay (acquired by NASDAQ: VZ), Unbotify (acquired by NASDAQ: APP) and others. Prior to that, Hai helped grow Conduit (NASDAQ: PERI) from an early stage startup to a tech unicorn. Throughout his career, Hai has also served as mentor and speaker in various programs and accelerators, including Google’s global accelerator in Silicon Valley, Asia, Europe, and LATAM.
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11 September 2024 11:15 - 12:00
Panel - Building a relationship with the product team to drive real business outcomes
The synergy between Product and Product Marketing is crucial for achieving meaningful business results. This panel will explore practical strategies and actionable insights for forging strong, collaborative relationships between these two vital functions. Learn how to break down silos, establish shared goals, and develop effective communication channels to ensure product development and go-to-market efforts are tightly aligned, ultimately leading to greater market success and tangible business outcomes. Key learnings: - Understand how to establish clear roles, responsibilities, and communication frameworks between Product and Product Marketing teams. - Learn practical strategies for collaborating on key activities such as product roadmap development, market research, and launch planning to ensure alignment and shared ownership. - Discover how to measure the impact of a strong Product-Product Marketing relationship on key business outcomes and demonstrate the value of this collaboration to stakeholders.