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Vincent
Pronier
Vice President & Global Head of Product Marketing
Sopra Banking Software
Vincent is the executive director of product marketing at Sopra Banking Software (SBS). He has 20+ years of experience working in marketing, sales enablement, and product marketing across technology markets in EMEA, Africa, Asia and the US. Having worked at BNP Paribas, Experian and other organisations prior to joining SBS, he holds a bachelor’s in law, a master’s in management and enjoyed professional education at Harvard and MIT.
26 March 2024 15:30 - 16:00
Fireside chat: How to be best friends with your product team
No team should be prescribing a plan to the other. Product teams work best when you bring them problems, not solutions. And product marketing is most effective when the team is looped in at the conception of an idea, to sense-check its commercial viability and determine whether it fits in with your wider positioning. Join this session to uncover invaluable tips and tricks that guarantee to transform your relationship with product teams.