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Stefano
Perrotta
VP of Solutions & GTM Enablement
Aircall
From $2M to $150M+ ARR, from a single product to a platform, from startup to a global scale-up, Stefano Perrotta has been in the thick of it all at Aircall as one of the first employees. As a leader in Solutions Engineering, Technical Consulting, and GTM Enablement, he built and scaled teams that transformed how Aircall positions, sells, and delivers value to their 20000+ customers across the globe. Stefano built and scaled the GTM Enablement team, establishing it as the bridge between sales enablement and buyer enablement—ensuring both teams and customers have the tools, knowledge, and strategy to succeed. One of his latest achievements was the launch of the Aircall Learning Lab, a self-service academy designed to empower both customers and partners. A GTM operator at heart, Stefano excels at driving alignment, scaling impact, and turning strategy into execution.
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26 March 2024 10:00 - 10:30
Aligning PMM and Sales Enablement for revenue impact
Product marketing and sales enablement are two sides of the same coin when it comes to driving revenue growth. Yet, in many organizations, they operate in silos, leading to misaligned strategies and missed opportunities. This keynote will explore how integrating product marketing with sales enablement can unlock new levels of revenue impact by creating a unified strategy that resonates with buyers and empowers sales teams.