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Sophie
Peyrat-Forestier
Director of Product Marketing
Lucca
Sophie is a business-minded product professional with almost 10 years of experience managing multi-disciplinary functions including product marketing, project management, and sales management in B2B tech start-ups/scale-ups sector. She is currently Product Marketing Director at Lucca, a company with an ambitious mission to build an HRIS - neither grey, ugly nor sad - that enables European small, mid-sized, and enterprise businesses to focus on their people.
26 March 2024 12:15 - 13:00
Hosted networking roundtables: Strategic problem solving
The old adage that "a problem shared is a problem halved" really does stand true. This session provides you with a unique opportunity to choose your most pressing challenge, group up with those facing the same pain points as you, and sit with a PMM expert who will share proven solutions. Choose from topics such as: - Successfully implementing personalisation at scale (Aditi Trivedi) - Building the PMM function from the ground up (Carlota Guell) - Evolving a product suite's storytelling (Chloe Cucinotta) - How to scale your GTM strategy (Sophie Peyrat-Forestier & Charlotte Perret) - Developing and launching a successful CI program (Mohamed Zaghou) - Neuroscience and how buyers make decisions (Ashutosh Vats)