Anastasiia is currently a Senior PMM at Decathlon, the world's Largest sports retailer, present in more than 70 countries. She’s working on the in-store retail experience digitalisation and providing omnichannel experiences to Decathlon customers. As a Product Marketing Alliance Ambassador in Paris, Anastasiia is organizing online and offline meetups, to bring the Parisian PMM community closer and facilitate experience sharing. Previously, she has been working in product and digital marketing in tech and e-commerce industries in Paris and Kyiv. Outside of work, Anastasiia also manages projects in a non-profit called “Aide et Support”, helping the victims of the Russian invasion in Ukraine.