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Sam

Melnick

Vice President of Product Marketing

Postscript

Sam Melnick is the VP of Product Marketing at Postscript, bringing a wealth of experience from leading marketing, customer success, and product marketing teams in high-growth SaaS companies. Previously, he was an industry analyst at IDC and an early team member at Allocadia, where he played a key role in the company’s successful exit. Sam specializes in working cross-functionally with senior executives to drive product strategy, go-to-market execution, and revenue growth. Fun fact: his first job was as the business manager for a minor league baseball team—where he learned the art of influence, alignment, and getting things done with limited resources.

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11 June 2025 15:15 - 15:30

Extended Q&A - Ask your most burning questions

After all the insights from the past few sessions, the focus is now on you and your biggest leadership hurdles. A selection of the day's speakers will come back on stage to field any questions that have come up during the day, or have been on your mind since well before your morning coffee.

11 June 2025 11:00 - 11:30

Beyond the CMO: Product marketing’s playbook for cross-functional influence

Product marketing doesn’t just serve the CMO—it’s a critical partner to product, sales, finance, and strategy leaders. But earning influence with cross-functional executives takes more than great decks and messaging. In this session, we’ll break down real-world examples of how product marketing can build trust, drive alignment, and deliver impact across the business. From shaping product strategy with the CPO to influencing how reps sell with the CRO, you’ll leave with proven tactics for navigating executive dynamics and making PMM an indispensable driver of company success.