As product marketing continues to evolve into a C-level strategic function, PMM leaders face unprecedented challenges in scaling teams, integrating AI, and driving measurable revenue impact. This essential interactive session offers an exclusive look into the data gathered by PMA's global community of PMM leaders, providing a quantitative and qualitative snapshot of the PMM leadership landscape heading into 2026. We will collectively review key organizational trends, identify the most common friction points (from budget constraints to skill gaps), and analyze the core competencies required for future success. The session will then transition into a facilitated discussion, giving attendees a unique opportunity to benchmark their challenges, share strategic solutions, and align their vision with other industry leaders at the summit. Key learnings: - Benchmark your team structure and strategy against fresh, global data on PMM leadership trends for 2026. - Identify and proactively address common leadership challenges related to budgeting, talent development, and organizational influence. - Collaborate with peers to strategize actionable solutions and define the future operational blueprint for high-performing PMM teams.