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Rahul
Awasthy
Vice President of Product Marketing
Docker
Rahul brings over two decades of profound expertise and visionary leadership in the technology sector, spanning engineering, product development, and marketing. At Salesforce, where he escalated through various leadership roles, Rahul developed a unique knack for blending developer empathy with the robust business of selling software. Today, as the Vice President of Product Marketing at Docker, he spearheads the Go-To-Market strategy, guiding the company’s evolution from a developer-adored startup to a multifaceted B2B powerhouse. His leadership is pivotal in maintaining Docker’s commitment to an exceptional developer experience alongside comprehensive enterprise control. Beyond the tech arena, Rahul is deeply committed to social equity and justice. As an active board member of the San Francisco AIDS Foundation, he advocates for the LGBTQ community, focusing on racial and health justice. Rahul is not just a leader in technology; he is a leader in his community, driven by a profound belief in giving back and fostering inclusivity.
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29 April 2025 13:45 - 14:30
Beyond execution: PMM as a strategic partner in the C-Suite
This panel discussion brings together seasoned leaders to explore the critical importance of aligning PMM) strategy with the overarching vision and objectives of the C-suite. Often viewed as a tactical function, PMM holds significant potential to drive strategic impact when effectively integrated with executive-level decision-making. Our panelists will share their experiences and insights on how PMM leaders can build credibility, communicate value, and forge strong partnerships with the C-suite to influence business outcomes and elevate the function's strategic importance within the organization. Key learnings include: - How PMM leaders can effectively communicate market insights and customer understanding to executive stakeholders in a language that resonates with their strategic priorities. - Strategies for demonstrating the direct impact of PMM initiatives on key business metrics, such as revenue growth, market share, and customer acquisition cost, to gain executive buy-in. - Understand the key priorities and perspectives of different C-suite roles and tailor PMM's strategic contributions to align with those specific objectives.