29 April 2025 11:00 - 11:30
So you're the new kid on the block? Establishing yourself as the new PMM Leader
Stepping into a new leadership role is an exciting yet challenging endeavor. This keynote will equip you with the essential strategies and mindset to quickly establish yourself as a successful leader within your organization. We'll explore how to build strong relationships with key stakeholders, develop a deep understanding of your product and target audience, and effectively communicate your product's value proposition to drive revenue growth. By the end of this session, you'll have a clear roadmap for navigating the complexities of your new role and confidently leading your product to market success.
Key Learnings:
- Champion the voice of the customer: Become the internal advocate for customer needs and translate customer insights into product requirements and marketing strategies.
- Develop and execute compelling product positioning and messaging: Differentiate your product from the competition and craft compelling narratives that resonate with your target audience and drive demand.
- Build a strong personal brand: Establish yourself as a thought leader in your industry by actively engaging in industry events, publishing valuable content, and building a strong professional network.